Australia’s growth story, powered by design
Australia is quietly becoming a hub for digital innovation. Businesses are tapping into the power of thoughtful, user-centred design to create experiences that don’t just look good—they work better, too.
- Long-term design investments are driving sustainable growth.
- Design is helping businesses innovate faster and collaborate more effectively.
Curious to learn more? Download the APAC report to see how design is shaping the future of businesses.
A design-led growth story
The data tells a compelling story: design is driving growth. But what’s really behind this momentum?
Designing for the future
63% of Australian companies are upping their investment in digital design, setting the stage for lasting success.
Cloud collaboration
38% of Australian businesses are embracing cloud-based design tools, unlocking faster and more efficient teamwork.
Design-driven success
45% of Australian companies are thriving, proving that good design equals great growth.
How Atlassian is scaling design system adoption
Atlassian is bridging the gap between design and engineering with smart tools to scale design system adoption. In this webinar, their lead designer and front-end engineer share how they’ve improved consistency and collaboration across 20+ products.
SafetyCulture: Enhancing innovation and collaboration with design
Imagine what you could achieve if your entire team worked together seamlessly. Just ask SafetyCulture, a leading workplace safety company in Australia that’s using design to drive innovation and strengthen its customer-centric culture.
FAQ: What have we learned?
Australian companies are making serious moves in the digital space, with 63% of businesses increasing their investment in digital product design over the past five years. Design is becoming a key player in shaping their long-term growth strategy.
In the past year, 45% of Australian businesses have reported excellent growth, and much of this success is tied to their focus on design. Companies that prioritise design, especially through cloud-based tools, are seeing improved time-to-market and more efficient workflows, giving them a competitive edge.
Yes, 38% of Australian businesses are already using cloud-based design and collaboration tools. These tools are helping teams work together more efficiently, cutting down on time-consuming tasks and fostering real-time collaboration.
Companies that adopt cloud-based design tools report faster workflows and increased collaboration. In Australia, these tools are making a significant difference in how teams operate, leading to improved time-to-market and better overall efficiency.
Design isn’t just about looks—it’s about building connections. By focusing on user-centred design, Australian businesses are creating experiences that engage and delight their customers, helping them stand out in the digital landscape.