As a certified Meta Digital Marketing Expert with extensive experience in creating, managing, and optimizing Facebook and Instagram ads, I specialize in helping businesses drive results and grow their online presence. With a keen understanding of Meta Ads Manager, audience targeting, and creative optimization, I ensure that every campaign is perfectly aligned with your goals to deliver measurable results. Key Skills: Meta Ads Campaigns: Lead generation, brand awareness, website conversions, traffic driving, and more. Audience Targeting: Expertise in creating hyper-targeted audiences using demographics, interests, behaviors, and custom audiences. A/B Testing: I leverage A/B testing to evaluate and improve ad performance, ensuring that you are using the best ad copy, creative, and targeting options to achieve optimal results. Ad Optimization: Constantly refining campaigns to reduce costs, increase ROI, and improve performance on both Facebook and Instagram. Analytics & Reporting: Proficient in analyzing KPIs and generating insights to maximize return on ad spend (ROAS). Creative Strategy: Crafting engaging ad copy and visuals that resonate with your audience and drive conversions.