Circana’s complete view offers the greatest breadth and depth of data available for the technology and durables industries in the countries that matter most to your bottom line.
Our industry-leading technology platform, Unify+™, integrates all your datasets in one place for fast, convenient access to your personalized weekly global industry point-of-sale database.
As a recognized leader in data, analytics, and insights, we work with retailers, manufacturers, resellers, mobile carriers, and others to deliver a complete understanding of the current environment and develop detailed predictions. That means you can take confident, targeted actions with proven returns on your investment.
Deep Industry Expertise
Mike Crosby
Executive Director, Industry Analyst B2B Technology
“2024 is expected to bring improving economic conditions with inflation continuing to decline. A stable, more consistent supply chain and increased overall demand from all segments across small, midsize, and enterprise companies is expected. Notebook and desktop demand is forecast to increase from overall economic expansion, along with an expected technology refresh for client devices deployed early in the pandemic. Growth overall will likely see modest gains in Q1, accelerating in Q2 through Q4.”
