-28% $23.41$23.41
Delivery Monday, October 14
Ships from: Amazon.com Sold by: Amazon.com
$7.70$7.70
Delivery Friday, October 18
Ships from: Amazon Sold by: saveherenow
Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer - no Kindle device required.
Read instantly on your browser with Kindle for Web.
Using your mobile phone camera - scan the code below and download the Kindle app.
Image Unavailable
Color:
-
-
-
- To view this video download Flash Player
- VIDEO
Audible sample
Follow the authors
OK
Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation Hardcover – October 6, 2015
Purchase options and add-ons
The revolutionary book that teaches you how to use the cutting edge of human psychology to build high performing workplace cultures.
Too often, great cultures feel like magic. While most leaders believe culture is critical to success, few know how to build one, or sustain it over time.
What if you knew the science behind the magic—a science so predictive and powerful that you could transform your organization? What if you could use cutting edge psychology to unlock people’s innate desire to innovate, experiment, and adapt? In Primed to Perform, Neel Doshi and Lindsay McGregor show you how to do just that. The result: higher sales, more loyal customers, and more passionate employees.
Primed to Perform explains the counter-intuitive science behind great cultures, building on over a century of academic thinking. It shares the simple, highly predictive new measurement tool—the Total Motivation (ToMo) Factor—that enables you to measure the strength of your culture, and track improvements over time. It explores the authors’ original research into how Total Motivation leads to higher performance in iconic companies, from Apple to Starbucks to Southwest Airlines. Most importantly, it teaches you to build great cultures, using a systematic and sustainable approach.
High performing cultures cant be left to chance. Organizations must create systems that shape and maintain them. Whether you’re a five-person team or a startup, a school, a nonprofit or a mega-institution, Primed to Perform shows you how.
- Print length368 pages
- LanguageEnglish
- PublisherHarper Business
- Publication dateOctober 6, 2015
- Dimensions1.2 x 6.3 x 9.1 inches
- ISBN-100062373986
- ISBN-13978-0062373984
Frequently bought together
Customers who bought this item also bought
- The Friction Project: How Smart Leaders Make the Right Things Easier and the Wrong Things HarderHardcover$9.66 shippingOnly 7 left in stock - order soon.
Editorial Reviews
Review
“A truly revolutionary book, Primed to Perform shares the very important link between a company’s culture and their performance. Eye opening and addicting, this book is on the path of kick starting the culture movement!” (-Tom Doctoroff, CEO Asia Pacific, J. Walter Thompson, author of Twitter is Not a Strategy)
“A winning strategy requires a winning organizational culture to carry it forward. In Primed to Perform former McKinsey consultants Neel Doshi and Lindsay McGregor give us practical guidance and proven practices to effectively transform our organizations through the science of motivation and performance.” (-Jeff DeGraff , The dean of innovation, professor, Ross School of Business, University of Michigan, author of Leading Innovation)
“A fresh, ambitious look at the science and practice of motivation, with big implications for leaders to fuel high-performing, high-energy cultures. Primed to Perform is an excellent companion to Drive.” (-Adam Grant, Wharton professor and New York Times bestselling author of Give and Take)
“A grand tour of the science of culture, filled with awe-inspiring experiments and surprising, real-life case studies. Smart, deeply researched, and incredibly practical, leaders will turn to this book again and again whether they’re building an organization from scratch or transforming an established company.” (-Shawn Achor, happiness researcher and New York Times bestselling author of The Happiness Advantage)
“This book is loaded with fascinating, thought-provoking and actionable advice that could transform a workplace from drudgery to real engagement. Take notes.” (-Patrick Lencioni, president, The Table Group, author of The Five Dysfunctions of a Team and The Advantage)
“Primed to Perform doesn’t just provide tactics for motivating a few superstars; it offers a proven system for motivating an entire workforce. If you want to get your team off yesteryear’s career ladders and onto new learning curves--stretching, growing and contributing at their best--read this book.” (-Liz Wiseman, President, The Wiseman Group, bestselling author of Multipliers and Rookie Smarts)
“Whether you work at a startup or run a global company, build and sustain your own great culture by using Doshi and McGregor’s innovative Total Motivation Factor.” (-Jeremy Eden and Terri Long, Co-CEOs, Harvest Earnings Group and Co-authors of the New York Times bestseller of Low-Hanging Fruit)
From the Back Cover
Why do some workplace cultures inspire energy and innovation, while others fuel anxiety, boredom, or cynicism? Until now, such legendary cultures have seemed like magic beyond our control. However, behind every culture is a surprisingly elegant science.
Primed to Perform proves that the highest-performing cultures are built on a simple truth: why people work affects how well they work. Great organizations inspire the three most powerful motives for work—play, purpose, and potential—and eliminate the three most destructive—emotional pressure, economic pressure, and inertia. They create total motivation (or ToMo, for short). Total motivation cultures create the highest-performing employees and the most adaptive organizations.
Authors Neel Doshi and Lindsay McGregor show that extraordinary performance at companies like Southwest Airlines, Starbucks, Apple, and Whole Foods comes from cultures that inspire total motivation. They describe how investment professionals, salespeople, teachers, and CEOs perform better when driven by total motivation. And, most important, they share how you can build a culture that inspires total motivation in every moment of every day.
Primed to Perform builds on over a century of academic thinking as well as the authors' original research into how ToMo drives performance at iconic companies. It introduces the authors' highly predictive new measurement tool, the total motivation factor, which allows leaders to measure the strength of their culture and understand how it changes over time. It gives leaders the tools to transform their own workplaces.
High-performing cultures can't be left to chance; organizations must create systems that shape and maintain them. Whether you're a five-person team or a start-up, an elementary school or a university, a nonprofit or a mega-institution, Primed to Perform shows you how.
About the Author
Previously, Neel Doshi was a Partner at McKinsey & Company, founding member of a tech startup, and uninspired employee of several mega-institutions.
Lindsay McGregor led projects at McKinsey & Company with Fortune 500 companies as well as school systems and nonprofits.
Lindsay and Neel are married and live in New York City.
Product details
- Publisher : Harper Business; Illustrated edition (October 6, 2015)
- Language : English
- Hardcover : 368 pages
- ISBN-10 : 0062373986
- ISBN-13 : 978-0062373984
- Item Weight : 2.31 pounds
- Dimensions : 1.2 x 6.3 x 9.1 inches
- Best Sellers Rank: #310,726 in Books (See Top 100 in Books)
- #172 in Occupational & Organizational Popular Psychology
- #740 in Job Hunting & Career Guides
- #2,898 in Business Management (Books)
- Customer Reviews:
About the authors
Neel is the cofounder of Vega Factor and co-author of Primed to Perform, published in fall 2015 by HarperBusiness. Previously, Neel was a Partner at McKinsey & Company, founding member of an award-winning tech startup, and employee of several mega-institutions. He studied engineering at MIT, and received his MBA from Wharton. In his spare time, he's an avid yet mediocre woodworker and photographer.
Lindsay is the cofounder of Vega Factor and co-author of Primed to Perform, published in fall 2015 by HarperBusiness. Previously, Lindsay led projects at McKinsey & Company, working with large Fortune 500 companies, nonprofits, universities and school systems. She received her B.A. from Princeton University, and an MBA from Harvard. In her spare time, she loves investigating and sharing great stories.
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers find the book wonderful, enjoyable, and solid. They appreciate the insightful, fascinating case studies that bring their methodology to life. Readers also say the book is clearly understood and relatable, with simple terminology.
AI-generated from the text of customer reviews
Customers find the book wonderful, enjoyable, and decent. They say it gets better as it progresses and delivers tremendous value.
"...The book gets better as it progresses, broadly peaking towards the end in Part IV...." Read more
"...Such a good read especially for Companies who want to make things right. :)" Read more
"...book was repititive with examples, but overall it was a decent read with practical insights" Read more
"This is a very well written thought provoking book. I am impressed with the logic and factual data they provide to back up their themes." Read more
Customers find the book extremely insightful and informative. They appreciate the many fascinating case studies that bring their methodology to life. Readers also appreciate the logic and factual data provided to back up their themes. They say the premise of the book is great and it's the best book on creating culture and engagement they have read.
"...Definitely worth reading. The ToMo survey instrument seems fairly well developed and probably useful, as is the 6-dimensional ToMo motivational model..." Read more
"...I loved the many fascinating case studies that brought their methodology to life." Read more
"The premise of the book is great, the research well done, and the insights useful…if you can get past the academic writing style...." Read more
"...at scale and I was thrilled to find deep insights - and such interesting vignettes! - that were both based in science and practical...." Read more
Customers find the book clear and relatable. They appreciate that it's written with simple terminology and not technical or theoretically written. Readers also mention the book addresses a complex and often misunderstood subject matter.
"...McGregor and Doshi translated the motivational theory to an easy to understand framework with clear steps on what to do...." Read more
"...of the positive motives that they call Play, Purpose, and Potential is so intuitive when it's laid out and the evidence so strong that it's hard to..." Read more
"...If you can get past the dry style, the substance is well done." Read more
"...what very few books in this genre ever can or will: It addresses a very complex and often misunderstood subject matter all while still keeping it..." Read more
Reviews with images
Ballet Leader Reccomended, Dancer Approved
-
Top reviews
Top reviews from the United States
There was a problem filtering reviews right now. Please try again later.
This booked helped me when I got to a point in my life when I really felt like I have had been doing something wrong and I knew I could do better but did not know how. I found Doshi and McGregor's HBR article and I knew this is something I can truly relate to, every word just made sense to me.
While reading the book there will be so many Aha moments, when you finally understand what you are doing wrong and what you should change.
After reading Primed to Perform, my perspective on motivation really changed and I hope their message find more and more people and organizations.
Primed to Perform gives a new perspective on motivation in the workplace and also in your own personal life with a framework, a tool that allows you to systematically implement changes to improve performance and well-being.
Why is McGregor and Doshi‘s work so important?
McGregor and Doshi build on and connect psychological theories that are developed by researchers all over the world. The main theory behind the book is the Self-determination theory by Ryan and Deci.
What's brilliant about the book is that Ryan and Deci's complex human motivation theory is transformed to a culture building mechanism which is simplified and transformed by McGregor and Doshi to help organizations gain a competitive advantage.
To measure whether an organization's culture is developing in the right way they suggest a 5-step ToMo analysis with a first step as easy as a 6-question questionnaire among the employees, which shows how strong is an organization's culture.
McGregor and Doshi translated the motivational theory to an easy to understand framework with clear steps on what to do.
Why do I recommend this book to CEOs, executives, HR professional and anyone else who is interested in motivation and organizational culture, but are not experts in psychology and motivation theories?
Let me answer this question by giving you an example of how the theory sounds vs. how McGregor and Doshi explain it,
Motivation based on SDT:
From a scientific point of view, Self-determination theory (SDT) says that motivation can either be controlled or autonomous. According to Cognitive evaluation theory, autonomous motivation increases performance for complex, creative tasks in the long run, while controlled motivation leads to worse performance. According to the SDT, if a person performs a task for which they hold intrinsic interest, motivating with additional extrinsic rewards will undermine intrinsic motivation, as it shifts people from an internal to an external locus of control. Intrinsic motivation, which is fully autonomous, only occurs when a person performs a task truly for the sake of enjoyment. In other cases extrinsic motivation occurs. Extrinsic motivation has different types in relation to the autonomy of the person performing the task. SDT suggests that extrinsic motivation varies greatly in how autonomous it is. The different types of extrinsic motivation based on how autonomous they are the following from least to most: External regulation, Introjection, Identification and Integration.
Motivation according to McGregor and Doshi:
"Why people participate in an activity affects their performance in that activity.Their motive affects their performance." There are different kind of reasons why people do their job, the understanding of these reasons is key to maximize performance. Direct motives are directly linked to the activity, they drive performance (autonomous motivation). Indirect motives are further removed form the work itself and usually harm performance (controlled motivation). The six motivational factors for work were identified: Play (Intrinsic motivation), Purpose (Integration), Potential (Identification), Emotional pressure (Introjection), Economic pressure (External regulation), and Inertia (Amotivation).
Isn't it easier to understand and more intuitive McGregor and Doshi’s explanation?
The example I gave was just a small fraction of the book that gives and overall understanding on the dynamics of organizational culture focusing on motivation.
Those who read Primed to Perform make the first step to renew their organization's culture to one which tackles the challenges in today's highly competitive and changing markets.
The realization of the changes needed to be done might be shocking at first, but this is how actually growth can happen.
Top reviews from other countries
My go to book used to be Dan Pink's Drive. However, Primed to Perform is definitely my new favorite and one that I have re-read a few times in the last couple of years. Highly recommended, a delighful journey into the theory of motivation.
Side note, anyone looking for practical and actionable advise should also check out Charles Coonradt's "The Game of Work" and "Scorekeeping for Success". I have distributed all 4 books to my teams.