The electric vehicle (EV) revolution is reshaping the transportation landscape, and the hospitality industry is at a crossroads. To thrive in this new era, hotels in the UK must adapt to the evolving needs of their guests by embracing EV charging infrastructure.

The Rise of Electric Vehicles and the Hospitality Industry

The demand for electric vehicles is soaring as consumers become increasingly conscious of their environmental impact and seek cost-effective transportation options. As EV adoption surges, so too does the expectation for convenient charging infrastructure.

A recent survey revealed that a staggering 48% of EV drivers would not stay at a hotel without onsite EV charging. This statistic underscores the critical role that hotels play in accommodating the growing number of electric vehicles on our roads.

The Business Case for EV Charging

Investing in EV charging infrastructure is not merely an environmental responsibility; it's a strategic business decision with multifaceted benefits.

By offering charging facilities, hotels can attract new customers, specifically EV drivers who actively search Google for 'hotels with EV charging'. Furthermore, it enhances guest satisfaction by providing a convenient and essential service for electric vehicle owners, fostering loyalty and positive word-of-mouth.

Hotels can also generate additional revenue using a pay-as-you-go model, meaning every time a guest charges, the hotel gets paid. And lastly, it allows them to actively support sustainability initiatives, contribute to a greener future, and reduce their carbon footprint.

Understanding EV Charging Technology

To effectively implement EV charging, it's essential to grasp the basics of the technology. Understanding charging speeds is crucial; the difference between a 7kW and 22kW charger, for example, directly impacts how quickly guests can recharge their vehicles and influences their overall experience. For hotels, 7kW is usually the most price effective option, as most guests will leave their cars charging overnight.

It's also worth considering if your hotel has the infrastructure to allow for EV charging. VoltShare can help determine this with a free site survey.

Choosing the Right Provider

Partnering with a reputable provider can streamline the integration of EV charging into your hotel. The best hotel EV charger providers will offer expertise in installation and maintenance, ensuring your charging stations are set up correctly and function optimally.

Additionally, they can manage access, payments, and roaming capabilities, creating a seamless experience for your guests.

Consider providers who offer 24/7 driver support so you can focus on what you do best, and not have to fix any problems guests may encounter.

Prioritising Convenience and User Experience

Providing an exceptional EV charging experience is crucial for attracting and retaining guests. Guests prioritise convenience, so ensure your charging stations are clearly visible, easily accessible, and available in sufficient numbers to accommodate demand, especially during peak times.

Don't forget to leverage your EV chargers as a marketing tool to attract environmentally conscious guests and differentiate your property from competitors. If your hotel is listing on a booking site, make sure you update the amenities listed.

The Financial Benefits of EV Charging for Hotels

Investing in EV charging infrastructure is not only a service to guests but a strategic business decision with a strong financial return. Direct charging fees can generate substantial revenue, especially during peak hours or for extended charging sessions.

Moreover, hotels with EV chargers can attract a new segment of environmentally conscious travellers, leading to increased occupancy rates. At VoltShare, we’ve seen our hospitality venue’s wet sales increase when patrons are waiting for their car to charge.

In the long term, investing in EV charging demonstrates a commitment to sustainability and innovation, aligning with evolving guest preferences. It can also enhance the property's value and appeal to potential buyers or investors, giving you a competitive edge in the hospitality market.

Conclusion

By embracing the opportunities presented by the EV revolution, hotels can position themselves as leaders in sustainable hospitality, attract a growing customer base, and ensure long-term success in an evolving industry.

It has never made more sense to invest in EV charging for your hotel.

Need help deciding?‍

The VoltShare team is ready to answer your questions. Our hassle-free pay-as-you-go charging model means you earn revenue with each guest charge, no strings attached. No lengthy contracts, no property leases – just a simple way to stay ahead of the competition.

‍Get in touch today and see how VoltShare chargers can power up your business.

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