Description
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US 2024 beauty, health, and wellness innovation
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- Report published: July 2024
- Downloadable pdf report (51 slides)
- Report data date range: FY 2023
- Bonus: Access to the prior year’s version of the report (where applicable)
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“Amid emerging shifts in consumer habits, companies are under pressure to accelerate business growth. It’s effective and now more accessible to use data-gathering technology and insights to drive results thanks to companies like NielsenIQ.
Businesses have access to immense amounts of data, and data-collecting is only going to accelerate. Executives increasingly cite the two biggest challenges for not utilizing information in decision-making as “siloed/difficult to access,” and “teams don’t have the know-how or capacity to extract insights.”
Ashley Miles
Founder and CEO of Franklyn West
Expert category insights
“NielsenIQ has always been my go-to for expert category insights, and the introduction of NIQ Beauty Inner Circle has amplified that. The real-time data, category tracking and lifestyle insights are second to none- invaluable resources we use to help our client’s innovation and expansion efforts.
I’ve been incredibly impressed with the community-building and networking tools as well. Highly recommend!”
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Founder and President of Brandettes
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