Side Hustle Pro

Nicaila Matthews Okome | Side Hustle Pro Media
《Side Hustle Pro》Podcast

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more! Hosted on Acast. See acast.com/privacy for more information.

  1. 423: Use This Quick LinkedIn Hack to Build Your Email List Fast

    2日前

    423: Use This Quick LinkedIn Hack to Build Your Email List Fast

    This quick and easy LinkedIn hack will grow your email list fast. In this Flashback Friday episode, I’m giving you the easy step by step process of building an effective email list for your side hustle to take your email marketing to the next level.  In this episode I share:  How to take the first step to inviting people to your email listHow being consistent with my email list quickly grew my audience engagementThe best platforms to optimize communication with your contacts Highlights include: 00:00 Intro 02:51 Do not spam your audience 06:14 Invite people to your email list 08:30 Set up an email service provider 11:27 Deciding on email content 15:27 Owning your email contacts 20:29 Get connected with me Check episode 423 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episode Free Side Hustle Guide Book: sidehustlepro.co/starthereConvertkit Contact List Provider: https://convertkit.com/ Ambassador Contact List Provider: https://www.getambassador.com/ Mailchimp: https://mailchimp.com/ Side Hustle Pro Newsletter: https://sidehustlepro.lpages.co/sixbulletsaturdays/ ]Podcast Moguls: https://www.sidehustlepro.co/podcast-moguls/  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media InfoSide Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

    21 分鐘
  2. 422: Why You Should Give Yourself Permission to Learn Out Loud

    4日前

    422: Why You Should Give Yourself Permission to Learn Out Loud

    This week, I’m diving into why you should give yourself permission to learn out loud. In my entrepreneurial journey, I go through seasons of learning and testing. Unapologetically trying new things, failing, and starting over have opened doors that would otherwise be shut. I gave myself permission to learn out loud.  In this episode I share about: Taking my revenue streams to the next level with one-on-one coachingHow marketing advice may be holding you back, and how to figure out what works for your side hustle Discovering the power of charging what I’m worth, and how I shifted my mindset to get there Highlights Include: 00:00 Intro 02:50 Transitioning to one-on-one coaching 06:30 Setting prices for offerings  10:00 Working with AI 17:20 Shifting to more paid content/offerings 22:30 Not being afraid to charge your worth Check out episode 422 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episode Free Side Hustle Guide: https://sidehustlepro.co/vip SHP Newsletter: https://sidehustlepro.co/newsletter/ My AI expert sister’s LinkedIn: https://www.linkedin.com/in/nadeenmatthews/?originalSubdomain=jm Feeling Stuck SHP 414: https://www.youtube.com/watch?v=65qejtGofcoPortia Obeng’s SHP Episode: https://www.youtube.com/watch?v=4qkgObsQ7pA Get Paid Podcast w/ Dorothy Johnson: https://podcasts.apple.com/us/podcast/dorothy-johnson-the-ad-strategy-that-transformed-1-1/id1005195731?i=1000665438875  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media InfoSide Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

    28 分鐘
  3. 421: Behind The Scenes: I'm Testing A New Email Strategy In My Business

    8月23日

    421: Behind The Scenes: I'm Testing A New Email Strategy In My Business

    This Flashback Friday I’m back to give you an inside look at a new marketing strategy I’m testing out. You guys know, I love to try new ways to provide value and keep my audience updated. One of the best resources I have is my email list, a valuable way to connect with my audience outside of social media.  In this episode I’m sharing: How to cultivate an email list of your own, and continuously grow itHow to figure out the best content and offerings you can give your audience How to automate emails, freebies, and paid products  Highlight Include:  1:22 The Value of an Email List 4:56 How To Connect With Your Audience  9:12 Automating DM Responses  17:50 Testing Out Ads 23:11 Connecting On Different Platforms 26:43 Creating Freebies and Paid Products Check out episode 421 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episode SHP Poll Freebie: sidehustlepro.com/poll SHP Newsletter: sidehustlepro.co/newletter Leadpages: https://www.leadpages.com/ Canva: https://www.canva.com/ Convertkit: https://convertkit.com/ Manychat: https://manychat.com/ LinkedIn: https://www.linkedin.com/ Ep 348- How To Build An Email List: https://www.youtube.com/watch?v=kmv-nd95cqk Couples Workbook: https://www.etsy.com/listing/1648665610/couples-annual-planning-workbook  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media InfoSide Hustle Pro – @sidehustlepro Email: hi@sidehustlepro.co  #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

    32 分鐘
  4. 420: How To Build a LinkedIn Profile That Helps You Side Hustle

    8月21日

    420: How To Build a LinkedIn Profile That Helps You Side Hustle

    This week in the guest chair we have a very special guest, Portia Obeng, social media strategist, LinkedIn coach, and former Side Hustle Pro social media manager! With over 10 years of experience, Portia guides people through the ever-changing social media landscape to amplify their personal brands and make money. In this episode she shares about: The steps she’s taken to go from job hopping to helping people optimize their LinkedIn Her focus on the niche of creating “ LinkedIn superstars” who advocate for the company they work forWhy she hates jobs and how she’s been able to maintain a non-traditional path  Highlights Include: 00:00 Intro 02:00 Early career experience 08:00 Helping women level up in LinkedIn 13:30 The importance of consistency on LinkedIn 16:20 Building a LinkedIn profile 24:00 Optimizing content on LinkedIn 29:25 Using LinkedIn to build a personal brand 37:00 How to connect in the best way on LinkedIn 50:00 Tips for entrepreneurs  Check out episode 420 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episode Portia’s Website: https://www.portiaobeng.com/Portia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/ Portia’s TikTok: https://www.tiktok.com/@portia.o Muoyo’s Website: https://myvoterstatus.com/Verizon Small Business Program: https://digitalready.verizonwireless.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media InfoPortia’s LinkedIn: https://www.linkedin.com/in/portiaobeng/ Portia’s TikTok: https://www.tiktok.com/@portia.o  Hosted on Acast. See acast.com/privacy for more information.

    54 分鐘
  5. 419: FLASHBACK FRIDAY: Tangible Tips I Used To Scale My Side Hustle To A Full Time Business

    8月16日

    419: FLASHBACK FRIDAY: Tangible Tips I Used To Scale My Side Hustle To A Full Time Business

    In this week’s Flashback Friday episode, I’m giving you the real deal with 7 tangible tips to scale your side hustle to a full time business. Having been at this for over 7 years now, I’ve learned that scaling a side hustle is a journey of constant learning and pivoting, but having a solid starting point is key.  In this episode I share about: Recognizing the seeds that were being planted in my life that led me to entrepreneurshipHow I used my 9-5 background in social media to launch my side hustle How I took my “failures” as lessons and improved in my next steps Highlights Include:  2:30 The Power of Believing In Yourself  6:02 Find The Easiest Entry Point 9:26 How To Re-invest In Yourself  15:06 Testing Out Your Side Hustle 17:40 How To Leverage Social Media 23:20 Figuring Out What To Sell 25:04 When To Quit Your 9-5 Links mentioned in this episode Podcast Moguls: https://sidehustlepro.co/podcastmoguls/ Other SHP Courses: https://sidehustlepro.co/courses/ Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ NicailaTV Instagram: https://www.instagram.com/sidehustlepro/  Side Hustle Pro Facebook: https://www.facebook.com/SideHustlePro/ Side Hustle Pro LinkedIn: https://www.linkedin.com/company/sidehustlepro/  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Hosted on Acast. See acast.com/privacy for more information.

    27 分鐘
  6. 418: She Took Her Clean Beauty Business From Instagram to the NYC Oculus

    8月14日

    418: She Took Her Clean Beauty Business From Instagram to the NYC Oculus

    This week in the guest chair we have Jazmin Alvarez, the visionary founder and chief curator of Pretty Well Beauty, a black-owned clean beauty destination that has been redefining the industry since its launch in 2019. As Pretty Well Beauty celebrates its fifth anniversary, Jazmin shares her inspiring journey from a content producer in the fashion and beauty industry to a successful entrepreneur dedicated to making clean beauty accessible and inclusive for all. In this episode she shares about: Believing in Yourself: even when it feels "delusional," and how this mindset has been key to her success Clean Beauty: the deep connection between the products we put on our skin and overall wellnessSecuring Prime NYC Retail Space: the chance encounter that led to becoming the first Black-owned beauty store inside the iconic Oculus  Highlights Include: 00:00 Intro 03:59 Growing up with clean beauty 09:15 Getting her start in fashion 12:57 Side hustling as a freelancer 17:47 Building Pretty Well Beauty 23:21 Believing in yourself as an entrepreneur 30:10 Importance of clean beauty 38:10 Securing prime NYC real estate 49:54 Journey to profitability  1:00:00 Tips for entrepreneurs  Check out episode 418 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episode Pretty Well Beauty Website: https://prettywellbeauty.com/ Pretty Well Beauty Instagram: https://www.instagram.com/prettywellbeauty Jazmin’s Email: hello@prettywellbeauty.com Chashma: https://chashama.org/ Joe Dispenza Podcast: https://open.spotify.com/show/6P28vDZvRGOftyqrdo4u8S  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media InfoPretty Well Beauty Instagram: https://www.instagram.com/prettywellbeauty  Hosted on Acast. See acast.com/privacy for more information.

    1 小時 4 分鐘
  7. 417: FLASHBACK FRIDAY: How To Find Your Niche

    8月9日

    417: FLASHBACK FRIDAY: How To Find Your Niche

    This week I’m back with a solo episode where I share some insights on finding your niche to help you narrow down your side hustle. There are endless paths you can take with side hustling, it’s important to get specific. Finding your niche will put you in line with your ideal audience or help you discover where you need to pivot and make changes.  In this episode I share: The best place to start deciding what niche will work for youHow to get over the fear of putting yourself out thereThe power of feedback and how to use it to move your business forward Highlights include:  00:00 Intro 02:01 The Benefits of Polling and Asking for Help 06:10 Picking One Niche to Focus On 16:07 The Value of Getting Feedback 19:02 Embracing Change and Simplifying Check out episode 417 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episode Sample SHP Poll: https://sidehustlepro.co/poll Google Survey: https://www.google.com/forms/about/ Newsletter: https://sidehustlepro.co/newsletter/ NicailaTV Youtube: https://www.youtube.com/@NicailaTV Side Hustle Pro Website: https://sidehustlepro.co/ Side Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ NicailaTV Instagram: https://www.instagram.com/nicailatv/  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media InfoSide Hustle Pro Instagram: https://www.instagram.com/sidehustlepro/ NicailaTV Instagram: https://www.instagram.com/nicailatv/  Hosted on Acast. See acast.com/privacy for more information.

    23 分鐘
  8. 416: Growing a Genuine Instagram Following for Your Side Hustle

    8月7日

    416: Growing a Genuine Instagram Following for Your Side Hustle

    Growing an Instagram following doesn’t have to be intimidating. In this episode, I’m giving you actionable strategies for building a genuine Instagram following. When I started side hustling, I started leveraging Instagram as a powerful tool for promoting my blog and business, which led to growing an engaged and authentic audience. In this episode I share about: Getting super specific: Create a profile of who your target audience member is, including details like their age, where they shop, what social platforms they’re on, etc.Know, like, and trust: After figuring out your target audience, focus on how to build a reliable reputation with themCreating a workflow for your content: Key habits like batching content, researching other content your audience engages with, and using content scheduling tools Highlights include: 00:00 Intro 4:03 Understanding your target audience  14:08 Creating tailored content 16:35 How to engage with your audience 20:56 Planning and scheduling your content 23:38 Tracking your content’s performance 26:16 Consistency and strategic planning Check out episode 416 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube This episode is brought to you by:  Shopify. Go to shopify.com/hustlepro for a $1/month trial period and get full access to Shopify’s entire suite of features. Links mentioned in this episode How To Find Your Niche episode: https://www.youtube.com/watch?v=VE9_FhpLTz8Later scheduling app: https://later.com/ Manychat: https://manychat.com/ Canva: https://www.canva.com/ My email: hi@sidehutslepro.co  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss AnnouncementsJoin our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media InfoSide Hustle Pro – @sidehustlepro Hosted on Acast. See acast.com/privacy for more information.

    37 分鐘

關於

Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring Black women entrepreneurs who started out as side hustlers, including interviews with Myleik Teele, Morgan DeBaun, Tiffany "The Budgetnista" Aliche, and more! Hosted on Acast. See acast.com/privacy for more information.

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