DIVINE

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  • Kohinoor
    Kohinoor
    Kohinoor

    Hindi rapper DIVINE’s debut is one of the most anticipated non-film music albums in recent times. As the inaugural release from new hip-hop label Mass Appeal India, Kohinoor plays like a series of singles. That’s no wonder—he built his career putting out hit after hit song. In other words: it’s all killer, no filler. “‘Kohinoor’ means mountain of light and I thought that with hip-hop being in the limelight right now, it was the right name for my album,” DIVINE, who was born Vivian Fernandes, tells Apple Music. From the hard-hitting title track to love-song-with-a-difference “Chal Bombay”, he believes the collection gives fans “a flavour of everything I can do”. Below, he takes us through the making of the album’s seven tunes. Kohinoor “The track is produced by Ill Wayno, who is from Nas’s camp. He produced ‘NY Se Mumbai’ with Nas, Naezy and me. I really liked his style. I thought the first single should be dedicated to what I loved as a kid and should be on an East Coast beat. And I felt the title track shouldn’t be with a chorus because I’ve been known for my bars. There’s a lot of tension in the hip-hop scene. I wanted to give my fans my bit of the story. I’ve also given shout-outs to the ones that are close to me: Bombay, my friends, my mom and the whole hip-hop community.” Wallah “It’s a track where I’m talking to God and I’m talking to my friends. I lost a lot of friends in the course of the last two/three years because of business and I felt the only thing I could do is address them on a track. A lot of people want to take credit for where I am. I feel the credit should go to my music. My friend Shah Rule, who sings the initial parts, played me the beat which is made by Xplicit, a young guy from Delhi. I did the hook and it just sat so well.” Gandhi Money “It’s saying monetise your music. I felt young kids should not forget that getting money is important. Money is what kept me behind. Money brings peace of mind and opens more doors for you. When I first started, I used to think I’ll never chase money but as you grow as an artist, you need money for everything, like, for example, to make your music sound good. Pinaki Rattan aka Phenom from Goa made the beat. He understands my style the most. I’ve done ‘Farak’ and ‘Kaam 25 (Sacred Games)’ with him.” Vibe Hai “I wanted to show fans my team. It’s a dedication to the Gully Gang movement we’ve started. I came up with the hook, then everything followed. Everyone wrote his own part. I had my verse ready and gave all the boys four bars. The whole thing was done in two hours at a writing camp in Goa. I think for seven people on one track, we’ve done a good job.” Chal Bombay “[Through this track] I want to give non-hip-hop fans a reason to listen to my album. I’m addressing a girl in the song as a Bombay boy. It’s not a typical love song. It’s very reggaetón and reggae-based. I’m a big reggae fan. I take inspiration from it every day. Pinaki and I made the song. That’s how the hook came about: ‘Chal Bombay, meri maa se milata hoon’.” Remand “I had two verses on it but I let go of one because I wanted Dave East on the track. I feel he’s a very good rapper from that side of the world. What he’s doing for the scene there is very promising. To build the bridge from New York to Bombay, I felt he should be on my record. The lyrics basically say that this is the sound of the streets. This is not music for a wedding show. This is not bubblegum rap. It’s bar-heavy. Dave’s style of music is very close to what I’m saying in the song. He does hood music and I like to call my music hood music.” Too Hype “It’s one of my favourite songs from the album. Sid Sriram and me have wanted to work together for a very long time. He had sent me a few tracks for his album, but we had different ideas for them and it didn’t happen. We were going back and forth and then he sent me this song called ‘Too Tired’. I was like, ‘Bro, the melody of the song is banging but I don’t want to call it “Too Tired”, let’s call it “Too Hype.”’ I changed some of the lyrics and sent it back to him. I called it ‘Too Hype’ because we are in the hype stage of hip-hop right now. On the track, I’m talking about my past, where I am and where I’m going to go.”

  • Gully Boy (Original Motion Picture Soundtrack)
    Gully Boy (Original Motion Picture Soundtrack)
    Gully Boy (Original Motion Picture Soundtrack)

    2019

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About DIVINE

DIVINE is an Indian rapper whose rough upbringing inspired a personal, street-centric style of hip-hop. The Oscar-nominated 2019 film Gully Boy is partially based on DIVINE’s journey to fame. • DIVINE grew up in Sahar within India’s second-largest city, Mumbai. He and his brother raised themselves in the gully—another word for ghetto. • After a friend made him a CD of American rap music, an adolescent DIVINE grew fascinated with the art form. He was influenced by 50 Cent, JAY-Z, Nas and Big L. • After high school, DIVINE’s mother gave him a microphone, and he started recording on his computer. He began building his audience with 2013’s “Yeh Mera Bombay”, his first song rapped entirely in Hindi. • DIVINE’s music and videos achieved grassroots success. Sony Music picked up the Naezy-assisted “Mere Gully Mein” before signing DIVINE to an album deal in 2015. • While many successful Indian MCs had rapped in English and focused on material wealth, DIVINE found success rapping in Hindi and chronicling the struggles he and others witnessed. • DIVINE’s music appears on the soundtrack to the Oscar-nominated film Gully Boy. The movie’s protagonist, played by Ranveer Singh, is partially based on DIVINE. • In 2019, DIVINE partnered his Gully Boy label with Nas’ Mass Appeal and Universal. DIVINE and Naezy teamed up with Nas for the 2019 single “NY Se Mumbai”.

HOMETOWN
India
BORN
2 October 1990
GENRE
Hip-Hop/Rap

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