Etix Live 2025
February 11-13, 2025 | San Diego, CA
YOU'RE INVITED TO ETIX LIVE IN SAN DIEGO!
WHERE?
Paradise Point Resort & Spa
1404 Vacation Road
San Diego, CA 92109
WHEN?
February 11, 2025
through February 13, 2025
HOW MUCH?
$49.99 refundable registration fee.*
You’re responsible for your travel
and hotel stay.
*This registration fee acts as a deposit to secure your spot at Etix Live, and will be refunded to conference attendees by February 19, 2025. Refunds can also be issued for registration cancellations by January 24, 2025. Registrations for those who do not attend or have not canceled by the deadline will not be refunded.
WHAT IS ETIX LIVE?
Etix Live empowers Box Office Managers, Marketers, Financial Managers, and Venue Managers with actionable steps to stay competitive and current in an ever-changing entertainment industry.
You don’t have to be team Box Office to benefit from Etix Live! We bring marketing gurus and financial whizzes and so should you.
WHAT TO EXPECT?
- During Etix Live, you’ll experience 2 ½ days of value-packed classes taught by our system and marketing experts. Our courses are crafted with attendee feedback and our knowledge of the industry and software.
- If that wasn’t enough, what really makes Etix Live a strong event is the opportunity to connect with our industry professionals during breaks and evening networking activities.
- Engage your venue-specific questions with an Etix instructor during Learning Lab.
- Attend box office classes focusing on venue setup, performance creation, reporting, and day-of-show tasks. Also, learn about new features and improvements.
- Join marketing classes focused on the event life cycle, maximizing your advertising dollars, the new Google Analytics GA4, and more.
- Follow along with class content using our downloadable reference guides.
HOTEL INFORMATION
There are a limited number of rooms secured for a discounted rate of $239 at Paradise Point Resort & Spa.
Regular pricing starts at $331/night so book early!
- Rooms must be reserved by Friday, January 10, 2025.
- Rooms are available for check-in starting February 10, and check-out on February 14.
- In addition to the base cost, there is a $22.50 Resort Fee per night.
- The group rate is also available three days before and after the Etix Live event dates, based on availability.
- A one-night room and tax deposit are required to guarantee your reservation.
or
Call the Reservations Phone Team at
(855) 463-3361
FLIGHT INFORMATION
UNITED: Enter code ZNZE144281 in the box labeled “Promotions and Certificates” to receive a discount. You may also call United Meetings Reservation Desk Monday through Friday at 1(800) 426-1122 for booking assistance.
TRANSPORTATION OPTIONS
To and from the hotel: Orlando International Airport supports ride-share providers, as well as standard taxi services and shuttles.
Ride Share: Terminal pick-up locations for ride-share service providers are as follows:
- Terminal A (Level 2) and on Level 3 between 9:00 pm and
2:00 am - Terminal B (Level 2) and on Level 3 between 9:00 pm and
2:00 am - Terminal C (Level 6)
Click Here for additional transportation options.
ADDITIONAL RESOURCES
For information about resorts, parks, etc. download the My Disney Experience App from Google Play or the Apple Store. Register for an account to add tickets, room keys, order food, and more!
ETIX LIVE 2024 SESSION SCHEDULE
Day 1: Wednesday, June 5
Location: Sorcerer’s Apprentice Ballroom 1
Let’s get oriented to Etix. We’ll take you on a dashboard tour and review the landing pages you’ll experience. On our way, let’s define the different levels in the Etix system and review the buying links you can access based on the experience or product(s) you want to sell.
Location: Sorcerer’s Apprentice Ballroom 2
Let’s get acquainted with the Full Season, Mixed Fixed, Flex, and Flex with Group Packages and their capabilities. We’ll also describe use scenarios for each package type and show you both online and box office purchase processes.
Location: Sorcerer’s Apprentice Ballroom 3
Are you utilizing all the various email tools that Etix has available within the system? Take a step in the right direction, and leave feeling confident that you are using all our system email capabilities!
Location: Sorcerer’s Apprentice Ballroom 1
There are certain decisions and settings to put in place across your Venue before you start building your Performances. During this class, we’ll work through this checklist, such as how your patrons can cart their tickets, how you are delivering your tickets, and more.
Location: Sorcerer’s Apprentice Ballroom 2
Now that you’re familiar with the different types of packages, let’s create a few together!
Location: Sorcerer’s Apprentice Ballroom 3
Did you know that the Etix system has both analytics and CRM tools? In this session, we’ll take a deep dive through the Etix Analytics suite and Etix Community. Leave feeling confident that you’re utilizing all of the data at your disposal to enhance your digital marketing efforts.
Location: Sorcerer’s Apprentice Ballroom 1
In this class, we’ll cover creating your user accounts and granting profile-based permissions. Granting the correct permissions for each profile will enable users to perform role-specific functions within the system
Location: Sorcerer’s Apprentice Ballroom 2
Discover Account Manager, the Etix customer portal that allows patrons to manage their tickets, memberships, and donations directly from their online account. Each patron can log into their account to make payments, request exchanges, and send tickets to their friends.
Location: Sorcerer’s Apprentice Ballroom 3
If it feels like marketing has gotten harder recently, you’re not alone! New privacy standards and changing state laws have greatly limited how advertising platforms (like Facebook and Google) track and target users. This, in turn, makes ads and reporting in these platforms less effective than they were just a few short years ago. This session faces our new advertising reality head on and offers up new insights and real-world strategies to increase your marketing effectiveness and ultimately increase the number of tickets you sell each year.
Location: Fantasia A-F
Location: Sorcerer’s Apprentice Ballroom 1
You can create your Etix performances from scratch or copy from a template performance. We’ll share the information that copies from Event A to Event B and then get started. Let’s build together!
Location: Sorcerer’s Apprentice Ballroom 2
During Part 1 learn how to create payment plans, enable auto pay, and reserve orders both online and in venue pos. Additionally, we’ll review these orders in account manager and discover how to apply partial and full payments.
Location: Sorcerer’s Apprentice Ballroom 3
Audience data can be gathered from a variety of sources: past ticket buyers, pixels, and more. Make sure you’re set up for tracking success so you can put all of the data at your fingertips to work!
Location: Sorcerer’s Apprentice Ballroom 1
Now that your Performance Details are set, let’s add your price codes, their price points, and schedule where they’re available. We’ll finish what we started.
Location: Sorcerer’s Apprentice Ballroom 2
During Part 2, we’ll edit reserved orders with or without a payment plan, work through the renewal process and then wrap up with reporting for reserved orders and payment plans.
Location: Sorcerer’s Apprentice Ballroom 3
The past couple of years have posed an interesting challenge for marketers. Learn about Apple iOS privacy changes & the lasting impact it has had on digital marketing as we know it.
Location: Sorcerer’s Apprentice Ballroom 1
Event Series and Timed Entry allow you to tie multiple performances or time slots together. This class covers all details associated with these features including setup, the online patron experience, and reviewing reports.
Location: Sorcerer’s Apprentice Ballroom 2
Discuss key ticketing and event topics with your peers and exchange ideas on best practices in this free-form series of table sessions.
Location: Sorcerer’s Apprentice Ballroom 3
Fire away! Now is your chance to ask those burning marketing questions that have been keeping you up at night. Do your worst!
Location: Napa Room at the California Grill
Mix and mingle as you enjoy tasty beverages and talk shop with your peers.
Day 2: Thursday, June 6
Location: Sorcerer’s Apprentice Ballroom 1
You’ve built your performance. Let’s take a look at additional features you can opt to layer on top of the required components. We’ll start with price code passwords, assigning inventory, and applying order fees, to name a few.
Location: Sorcerer’s Apprentice Ballroom 2
Looking to offer your visitors membership options? Maybe there are different membership levels with correlating benefits. During this overview, we’ll review the Membership feature and its capabilities.
Location: Sorcerer’s Apprentice Ballroom 3
Email marketing continues to be a driving force in ticket sales. Join the Rockhouse team to learn tips and strategies to make the most of your email marketing efforts.
Location: Sorcerer’s Apprentice Ballroom 1
There are more performance add ons to discover. Upsells, recommendations, Misc Info Sets, Access Control. Welcome to Performance Add Ons Part 2.
Location: Sorcerer’s Apprentice Ballroom 2
Now that we’ve gained an understanding of the Membership feature let’s work through the membership creation process together. We’ll also practice assigning ticket limits, purchasing a membership and using the membership for ticket benefits.
Location: Sorcerer’s Apprentice Ballroom 3
It’s pretty simple: People love free stuff! Learn when and how to employ a successful contesting strategy that turns your patrons into forever fans.
Location: Sorcerer’s Apprentice Ballroom 2
Learn which reports help track ticket sales from on sale to the day of show, and how to settle with artist management.
Location: Sorcerer’s Apprentice Ballroom 3
New to Facebook ads or a Facebook veteran? Join the Rockhouse team as we chat through our best tips and tricks, from budgets, to creative, and more!
Location: Fantasia A-F
Location: Sorcerer’s Apprentice Ballroom 1
During this class, we’ll cover the inventory management tools at your disposal for both General Admission and Reserved Performances. Let’s look at placing holds, opening inventory, and removing seats.
Location: Sorcerer’s Apprentice Ballroom 2
This class will cover a selection of Accounting and Seller Balancing Reports from the Organization to Performance Levels. We’ll review some of the most commonly used reports such as the Ticket Sales Report and Box Office Report as well as how to use these reports to complement each other.
Location: Sorcerer’s Apprentice Ballroom 3
Join the Rockhouse team as they share how to put together effective Google campaigns that are sure to boost your ROI. We will walk you through the process from start to finish – planning, execution, and reporting at the completion of your campaigns.
Location: Sorcerer’s Apprentice Ballroom 1
During this class we’ll teach you all about SeatSuite, the newest select-a-seat experience. Learn how to create a new seat map and manage inventory along with some tips and tricks from our training team.
Location: Sorcerer’s Apprentice Ballroom 2
This class will cover how to track your patron attendance and learn where to locate your patron data to know more about their purchases.
Location: Sorcerer’s Apprentice Ballroom 3
Hear from the Rockhouse team on what’s next in the world of digital marketing.
Location: Sorcerer’s Apprentice Ballroom 1
Did you know there are several tools that allow you to generate or edit performances in bulk? You can also manage your inventory across performances of your choice. Efficiency? Yes, please.
Location: Sorcerer’s Apprentice Ballroom 2
Discover a variety of new and improved Etix features along with some hidden gems! Efficiency? Yes, please.
Location: Sorcerer’s Apprentice Ballroom 3
Q&A time! We’ve learned a lot over the past couple of days. Meet with our team of ticketing and marketing experts one-on-one to dive into all things box office or digital marketing. Sign-up information coming soon!
Day 3: Friday, June 7
Location: Sorcerer’s Apprentice Ballroom 1
During this class, we’ll take a thorough look at the two selling screens at your disposal and the various transactions that could occur. Then we’ll touch on all settings that impact your sales screen experience.
Location: Sorcerer’s Apprentice Ballroom 2
Did you know there are two ways to offer discounted tickets to your patrons? In this class, we’ll compare and contrast Discount Codes and Offer Codes to discover which option works best for your business.
Location: Sorcerer’s Apprentice Ballroom 3
Q&A time! We’ve learned a lot over the past couple of days. Meet with our team of ticketing and marketing experts one-on-one to dive into all things box office or digital marketing. Sign-up information coming soon!
Location: Sorcerer’s Apprentice Ballroom 1
Selling a ticket is one thing. After the sale is made and the tickets in possession of the patron, there are several things that could go awry. During this class, you’ll be resourced to locate patron orders and perform any action on the order to set things aright!
Location: Sorcerer’s Apprentice Ballroom 2
Buy X Get Y and Price Code Dependency both give your patrons the option to cart a reward or dependent ticket in contingency with the required ticket in the cart. During this class, will discuss the similarities and differences between these two features and scenarios for their use.
Location: Sorcerer’s Apprentice Ballroom 1
Getting comfortable with managing orders? We’ll dive into the remaining order management tools you should have in your belt: Refunds, Exchanges, Reclasses, and Batch Printing.
QUESTIONS?
Contact the Etix Training Team with any questions regarding Etix Live 2025.
