We’re happy you’re here! Do you want to know a secret? One that has been powering Rhineland-Palatinate for thousands of years? People here know the golden formula for progress: zest for life plus openness equals innovation. Sounds pretty simple, actually. But for this formula to succeed, all the conditions have to add up. Just like they do here. Why don’t you come by sometime? 

 

We’re happy to

share!

Frau und Mann halten sich springend an den Händen fest.

Our recipe for success, for example: zest for life plus openness.

Chemicals, AI, and

health care

Our golden economic trio.

Cheers ...

times six!

Weißweinglas

Here, there’s always something to toast. Six of the 13 German wine-growing regions are in Rhineland-Palatinate.

The forest for

the trees

Baum

If we’re not at home, you can find us in the forest! We have more of it than any other German state.

Success in Rhineland-Palatinate

Local success stories from Rhineland-Palatinate

Gerolsteiner Brunnen CEO Roel Annega

How a man from the Netherlands learned to love the volcanic Eifel

Anja Gockel steht in ihrer Schneiderei

Designer Anja Gockel

Why a well-traveled fashion designer found success in Mainz, of all places

Roman Arnold begutachtet ein Fahrrad- Bauteil

Canyon founder Roman Arnold

How a man from Koblenz succeeded in making the most sought-after bicycles in the world

Themen

Discover our wine-growing regions

Six of the 13 German wine-growing regions are in Rhineland-Palatinate. Learn more about the production and passion for our premium wines.

[Translate to English:] Karte Reinlandpfalz

Go on a wine tour now.

In our six wine-growing regions, top-notch wines are created with a great deal of passion, lust for life, and perhaps even a touch of magic. Dive deep and experience picturesque landscapes filled with extraordinary moments of enjoyment in our Golden Six.

The campaign

The Zest-for-Life Tracker

What people need to be satisfied in life and work. And why they often find it in Rhineland-Palatinate.

Discover Rhineland-Palatinate

From artificial intelligence to cultural wealth to Koblenz: in Rhineland-Palatinate we are open to everything. Click here to find out more about the varied facets of our golden way of living and working.

Two people show something on their tablet or smartphone

Press area Rhineland-Palatinate Gold

All press releases, dates and downloads can be found in our Rhineland-Palatinate Gold media area.

To press area

Economy

Innovation

Wine

Culture

Nature

We have the largest chemical industry in the world – and that’s not even our greatest strength.

From the folding rule to the mRNA vaccine – ideas large and small are at home here.

Our Wurstmarkt is the largest wine festival in the world – we have something for every palette.

Carnival celebrations aren’t the only proof of our zest for life – more than a quarter of the Rhineland-Palatinate population are people who moved here and decided to stay.

Our giant 60-meter (200-foot) geyser is one you can actually touch – its water is cold.

Further information can be found here:
Tourism and Experience
Investments
Make it in Rhineland-Palatinate