Welcome to the intelligent sports era

We capture the smartest sports data and transform it into even smarter tech and fan experiences. What will you build?

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Coca Cola Logo
When it comes to sports fans, Genius Sports just gets it. It was super-easy to design ads at scale using live scores and stats from FIFA World Cup games. As a tournament sponsor, Coca-Cola needed to be a leading voice and Genius Sports helped us do exactly that.
NFL Logo
Genius is an important partner that helps us drive fan engagement in the sports betting space and beyond. Innovation has been, and continues to be, at the core of our relationship
Sheffield Logo
We first used the product in 2020 and on re-joining the Premier League, the software was a no-brainer. The ease of use has saved our department hours of data collection, allowing us to provide further tactical insights to coaches and players.
Premier League Logo
Technology continues to drive how data is collected, analysed and presented. Working with Genius Sports' Second Spectrum technology enables Football DataCo to be at the cutting edge of what is possible, and we look forward to developing new ways of using data for our stakeholders.
A new world of sport.
 Built on Genius.
Change the game with AI insights

We’ve trained machines to understand sport. Drive performance on-and-off the field – give coaches powerful visual insights and enable precise officiating decisions on even the tightest of calls. 

Engage sports fans everywhere

Lean on the best sports partnerships and fan data to get results faster. Immerse fans in the game they love with data-driven storytelling, gamification, personalised campaigns and live augmentation.

Reach audiences here, there and everywhere

Sports marketers, it’s time to get smart. Genius runs the world’s first sport-focused advertising service, helping brands activate fans at every stage of the marketing funnel — precisely when they are most engaged.

Stake your biggest bet yet

No risk, all reward. Drive revenue and keep players around longer with game-changing live betting experiences and the sharpest odds your sportsbook has ever seen.

Receiving Yards
Our vision is to be everywhere in sports, redefining experiences through technology.