Fields from the above resources may be selected along with this
resource in your SELECT and WHERE clauses. These fields will not segment
metrics in your SELECT clause.
Fields from the above resources, when selected along with this
resource in your SELECT and WHERE clauses, will segment metrics.
Fields/Segments/Metrics
This page shows all metrics and segments that can be put in the same SELECT clause as the fields of per_store_view.
However, when you specify per_store_view in the FROM clause, some metrics and segments
cannot be used.
Use the following filter to show only the fields that can be used when per_store_view is specified in the FROM clause.
Is per_store_view specified in the FROM clause of your query?
Quarter as represented by the date of the first day of a quarter. Uses the calendar year for quarters, for example, the second quarter of 2018 starts on 2018-04-01. Formatted as yyyy-MM-dd.
Category
SEGMENT
Data Type
DATE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
segments.week
Field description
Week as defined as Monday through Sunday, and represented by the date of Monday. Formatted as yyyy-MM-dd.
Number of call button clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location.
Number of driving directions clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location.
Category
METRIC
Data Type
DOUBLE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
metrics.all_conversions_from_location_asset_menu
Field description
Number of menu link clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location.
Category
METRIC
Data Type
DOUBLE
Type URL
N/A
Filterable
True
Selectable
True
Sortable
True
Repeated
False
metrics.all_conversions_from_location_asset_order
Field description
Number of order clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location.
Number of other types of local action clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location.
Number of website URL clicks on any location surface after a chargeable ad event (click or impression). This measure is coming from Asset based location.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-01-28 UTC."],[[["`per_store_view` provides store-specific insights into local action conversions (e.g., store visits, click-to-calls) and impression reach for advertisers, sourced from location assets in Google Ads campaigns."],["It offers store-level metrics, impression reach data, attribution modeling for conversions, segmentation by time and ad network, and query building capabilities within the Google Ads API."],["Advertisers can use this data to analyze store performance, identify top locations, track campaign impact, optimize for specific stores, and understand customer behavior related to local actions."],["When querying, ensure compatibility between selected metrics, segments, and resource fields, noting that `customer` fields filter data while `campaign` fields segment it."]]],[]]