Native Advertising AWARDS 2024 Winners

Here's the 2024 Gold, Silver & Bronze winners

CATEGORY: ORGANISATION

NATIVE ADVERTISING AGENCY/STUDIO OF THE YEAR (UNDER 20 EMPLOYEES)

GOLD:      


FORTUNE Brand Studio - FORTUNE MEDIA

SILVER:      

Adspace Studio - Media24

BRONZE:      


Ekstra Bladet Brand Stories - Ekstra Bladet

NATIVE ADVERTISING AGENCY/STUDIO OF THE YEAR (OVER 20 EMPLOYEES)

GOLD:      

Axel Springer Brand Studios - Media Impact   

SILVER:      


Seznam Brand Studio - Seznam.cz

BRONZE:      


Forbes Content & Design Studio - Forbes

NATIVE ADVERTISING PLATFORM/NETWORK OF THE YEAR

GOLD:      


Outbrain    

SILVER:      


Dianomi 

BRONZE:      


Healthing

NATIVE ADVERTISING MARKETER OF THE YEAR

GOLD: 

Mikaela Folkestad - CEO, Schibsted Partnerstudio

SILVER:

Juliane Sydow, General Director, Axel Springer Brand Studios 

BRONZE:

David Lennon, SVP, FORTUNE Brand Studio

CATEGORY: STRATEGY

BEST NATIVE ADVERTISING STRATEGY

GOLD: 

“Gateway to a World of Unbridled Imagination” 

by Seznam Brand Studio & OMD Czech 

for Renault    

SILVER:      

“SUPERFOODCHEF-AI”

by 01 Content & Technology - CS & Infobip

for Coolinarika/Podravka

BRONZE:      

“A Portrait of Macao”

by BBC Storyworks APAC

for Macao Government Tourism Office

MOST CREATIVE NATIVE ADVERTISING CAMPAIGN

GOLD:   

“Kia x Sustainability”

by Axel Springer Brand Studios

for Kia

SILVER: 

“PerthNow: Pet Census 23”

by Seven West MINT, Group Yellow & Initiative

for RAC Insurance     


BRONZE:      


“Gamesquad Goes Fashion”

by Aller Media Creative

for Xbox

MOST EFFECTIVE NATIVE ADVERTISING CAMPAIGN

GOLD:     

“The Ecopreneurs”

by FORTUNE Brand Studio

for Salesforce

SILVER:  

“Gateway to a World of Unbridled Imagination”

by Seznam Brand Studio & OMD Czech

for Renault

BRONZE:      


“Kia x Sustainability"

by Axel Springer Brand Studios

for Kia

BEST INTEGRATED PROGRAM (OMNI-CHANNEL INTEGRATION)

GOLD:      

“Charlie”

by Integreate - DPG Media

for GAIA

SILVER: 

“Mixed Reality für Alle”

by Axel Springer Brand Studios

for Meta

BRONZE:   

“Airfryen Maar!”

by Ads & Data Brand Studio

for Versuni-Philips  

BEST NATIVE ADVERTISING PROGRAM B2B

GOLD:   

“Cyber Crooks”

by Alma Brand Studio

for DNA

SILVER:   

“The Ecopreneurs”

by FORTUNE brand Studio

for Salesforce

BRONZE:      

“Logistics of Tomorrow”

by CNN International/Create Brand Studio

for DP World

BEST NATIVE ADVERTISING PROGRAM B2C

GOLD:   

“Life is Food”

by Sanoma & OMD

for S-market

SILVER:  

“Gateway to a World of Unbridled Imagination”

by Seznam Brand Studio & OMD Czech

for Renault

BRONZE:  

“World of Equal Opportunities”

by Purpura & Telegram Media Group

for Hrvatski Telekom  

BEST USE OF NATIVE ADVERTISING ON A SMALL BUDGET

GOLD:  

“Gateway to a World of Unbridled Imagination”

by Seznam Brand Studio & OMD Czech

for Renault    

SILVER:   

“Diabetes Can Effect Us All”

by Readpeak

for Diabetesforeningen

BRONZE:  

“The Gift of Hearing”

by Stuff Content Studio

for Triton Hearing   


BEST NATIVE ADVERTISING USER ACTIVATION CAMPAIGN

GOLD:      

“With Blue on the Green Trail”

by Seznam Brand Studio

for Columbia

SILVER:

“Rezolucija Zemlja”

by Večernji list d.o.o

for Večernji list d.o.o     

BRONZE:   

“Hjärt-Lungfonden”

by Brand Studio, a part of Bonnier News

for Hjärt-Lungfonden

BEST USE OF ARTIFICIAL INTELLIGENCE

GOLD:      


“Gateway to a World of Unbridled Imagination”

by Seznam Brand Studio & OMD Czech

for Renault    

SILVER:      


"SUPERFOODCHEF-AI"

by 01 Content & Technology - C3 Croatia & Infobip

for Coolinarika/Podravka

BRONZE:   

"ESG District - Native AI Co-Pilot Makes Sustainability Reports Understandable"

by Trustmedia (Mediafin)

for BNP Paribas & KPMG

CATEGORY: FORMAT

BEST DESIGN

GOLD:      


"Disability, Sexuality and Consent - How Activists Are Reshaping the Narrative"

by T Brand Studio

for CREA

SILVER:      


"The Hacker"

by Schibsted Partnerstudio & OMD

for Telenor

BRONZE:   

“Gateway to a World of Unbridled Imagination”

by Seznam Brand Studio & OMD Czech

for Renault    

BEST RESEARCH PROJECT

GOLD:   

“Pets of Zagreb”

by 24sata

for Zagreb Tourist Board   

BEST USE OF TEXT

GOLD:      


"Have your Penis Tried Sex Toys? If not - why not?"

by Schibsted Partnerstudio

for Kondomeriet

SILVER:      


"Gateway to a World of Unbridled Imagination"

by Seznam Brand Studio & OMD Czech

for Renault

BRONZE:   

"Unicef for Ukraine"

by Content Studio CNC

for Unicef & Ministry of Health of the Czech Republic

BEST USE OF VIDEO

GOLD:      


"The Ecopreneurs"

by FORTUNE Brand Studio

for Salesforce

SILVER:      


"Latvian Hero"

by Delfi Brand Studio, Public ID and Brand Studio (Delfi.ee)

for National Geographic

BRONZE:   

"Go. Live a Little"

by Brand Studio, a part of Bonnier News

for Apollo - part of DER Touristik

BEST SERIES OF SPONSORED ARTICLES

GOLD:      


"From Haunted House to Wanted House"

by DPG Media, Alfred International & UM Netherlands

for Praxis

SILVER:      


"Sweet Craft: The Taste of Real Chocolate"

by Seznam Brand Studio

for JANEK

BRONZE:   

"World of Equal Opportunities"

by Purpura & Telegram Media Group

for Hrvatski Telekom

BEST SERIES OF SPONSORED VIDEOS

GOLD:      


"Scotland: For the Head, Heart and the Spirit"

by BBC Storyworks EMEA & Carat Media

for Brand Scotland

SILVER:      


"Beauty Solution or Beauty Illusion"

by DPG Brand Studio, Wavemaker & Studio M

for WELEDA

BRONZE:   

"Sweet Craft: The Taste of Real Chocolate"

by Seznam Brand Studio

for JANEK

BEST USE OF INFOGRAPHIC

GOLD:      


"With Blue on the Green Trail"

by Seznam Brand Studio

for Columbia

SILVER:      


"Energy Efficient House"

by Content Studio CNC

for Heluz & HELUZ IZOS

BRONZE:   

"Mapping the German Experience"

by Ekstra Bladet Brand Stories & Tre Kronor Media

for Scandlines

BEST USE OF IN-PERSON OR VIRTUAL EVENT

GOLD:      


"Unique Family"

by 24sata

for Ledo

SILVER:      


"Snygg - För Vens Skull"

by Brand Studio, a part of Bonnier News

for Mia Femtech

BRONZE:   

"Where Luxury Meets Innovation"

by tportal

for DS Automobiles

CATEGORY: CHANNEL

BEST USE OF TIKTOK

GOLD:      


"Bida Star Corned Beef Challenge"

by The Huddleroom

for Star Corned Beef

SILVER:      


"Earthland"

by WP Creative Group/ The Washington Post

for 3M

BRONZE:   

"Elle First Look"

by Aller Media Creative Studio

for Edblad

BEST USE OF AFP BROADCAST

GOLD:      


"Charlie"

by Integreate - DPG Media

for GAIA

SILVER:      


"Onderdak"

by Ads & Data Brand Studio and De Content Studio

for Dovy Kitchens

BRONZE:   

"AI: The Future of Artificial Intelligence"

by CairoRCS Studio (CairoRCS Media)

for DELOITTE

BEST USE OF YOUTUBE

GOLD:      


"JoomBoos in the Countryside"

by 24sata

for Lidl

SILVER:      


"Aqua Maris X-Lab: Microplastic Free Future"

by 01 Content & Technology - C3 Croatia & PHD

for JGL d.d.

BRONZE:   

"Future is Attitude"

by Delfi

for Audi

BEST USE OF AFP WEB TV

GOLD:      


"Go. Live a Little"

by Brand Studio, a part of Bonnier News

for Apollo - part of DER Touristik

SILVER:      


"JoomBoos in the Countryside"

by 24sata

for Lidl

BRONZE:   

"Maximize this Christmas"

by Schibsted Partnerstudio, OMD & FUSE

for Pepsi Max

BEST USE OF PRINT MEDIA

GOLD:      


"Lohjalle Lompsis - Donald Duck x City of Lohja"

By Sanoma

for City of Lohja

SILVER:      


"Cleo Magazine"

by Roularta Brand Studio

for Lantis

BRONZE:   

"Why Brazil"

by EXAME

for ApexBrazil

BEST USE OF PODCAST

GOLD:      


“Cyber Crooks”

by Alma Brand Studio

for DNA    

SILVER:      


“Gateway to a World of Unbridled Imagination”

by Seznam Brand Studio & OMD Czech

for Renault

BRONZE:   

"Internet Security"

by Schibsted Brand Studio

for Telenor

BEST USE OF INSTAGRAM

GOLD:      


"Become a Sportslover in 12 Weeks with Romy Curvy"

by Roularta Brand Studio & Flair

for Basic Fit

SILVER:      


"Pluto goes to Paradise"

by Ekstra Bladet Brand Stories

for Pluto TV

BRONZE:   

"A Festive Summer with Stimorol"

by Storybook, Publicis & Dentsu X

for Stimorol

BEST USE OF FACEBOOK

GOLD:      


"Diakonia: Facebook Fundraising Campaign"

by N365

for Diakonia

SILVER:      


"CHANGE Starts in Your Kitchen"

by 24sata

for Diners

BRONZE:   

"Test Your Driving Knowledge"

by Postmedia Content Works

for Intact Insurance

BEST USE OF ONLINE MEDIA

GOLD:      


“Gateway to a World of Unbridled Imagination”

by Seznam Brand Studio & OMD Czech

for Renault    

SILVER:      


“Cyber Crooks”

by Alma Brand Studio

for DNA

BRONZE:   

"Remember the Children's Homes"

by Index.hr

for Prvo Plinarsko Društvo (PPD)

BEST USE OF INFLUENCER

GOLD:      


“Life Under the Arm”

by Aller Media Creative Studio & Mindshare

for Dove

SILVER:      


“Love Imperfection, Princess Delphine, Massmechelen

by Ads & Data Brand Studio

for Maasmechelen Village

BRONZE:   

“ALTAVIA - Mountain to Wear”

by CairoRCS Studio (CairoRCS Media)

for OVS   

BEST USE OF EMAIL

GOLD:      


"MyLife"

by Maison Moderne Brand Studio

for BIL