Bill Tucker is group EVP at the ANA, where he oversees the data/technology practice, digital supply chain industry initiatives, measurement for marketers practice, and ANA B2B marketer community.
Mr. Tucker’s career in agency media management and trade association experience spans more than 30 years. Previous positions include EVP at the 4A’s, president of global client management for Publicis Groupe’s Starcom MediaVest Group, CEO of MediaVest, and EVP media director at N.W. Ayer & Partners. He has also held leadership positions at North Castle Partners, Chiat/Day, and Saatchi & Saatchi New York.
Mr. Tucker is a graduate of The Villanova School of Business.