Why WHOOP

Distraction-free design

WHOOP has a minimalist, screen-free design to help you focus when it matters most–without any pings, distractions, or unnecessary bells & whistles.

WHOOP also auto-detects activity, so you can ‘start and stop’ without tapping any screens.

Track every metric that matters

WHOOP measures the metrics scientifically proven to make the most significant impact on your health. It also outperforms other leading wearables delivering over 99% heart rate and HRV tracking accuracy and gold-standard sleep tracking.

EXPLORE THE METRICS

The most customizable wearable

Fully customize your WHOOP with over 74,000 color and material combinations to create a look that’s uniquely you.

Or wear your WHOOP off-wrist for any sport, profession, or lifestyle with WHOOP Body Smart Apparel like sports bras, swimsuits, boxers, and more.

Always on your body, never on a charger

Never miss a second of data. WHOOP is the only wearable you can charge while you wear it with a waterproof & wireless battery pack.

Trackers tell you what you did
WHOOP tells you what's next

Learn exactly what works for you

WHOOP is the only wearable that lets you customize what you track. Choose from 140+ behaviors and habits, from meditation to medication, to discover how they impact your overall health.

Get coached towards your goals

Choose a plan for the week based on what you need most — whether that's maintaining your fitness, or getting more sleep.

Once you set a goal, WHOOP provides you with personalized recommendations on how to reach it, including key behaviors to incorporate into your routine, and optimal strain and sleep targets.