Resort Marketing Manager

Company Description

Westgate Resorts provides a diverse range of vacation experiences. From sandy beaches on the Atlantic Ocean to snow-covered Utah mountains, families can affordably experience the country's most desirable vacation destinations. A world leader in the timeshare and hospitality industry, Westgate has resorts in Florida, Tennessee, South Carolina, Missouri, Utah, Nevada, and Arizona. Westgate meets every vacation expectation, for every family, for every budget. As we continue growing, we will continue offering the best and most-affordable vacation options out there!

Job Description

As a Resort Marketing Manager you will be responsible for co-leading a team that provides marketing strategy and support for all on-site property venues and corporate teams. This includes developing strategies, supporting initiatives and assisting in technical signage and promotional collateral for nationwide resorts and venues (such as restaurants, spas, and water parks) ensure a consistent message in advertising, brand presence, and increased engagement.

You will be responsible for:

• Brand Monitoring: Responsible for monitoring the brand’s identity in marketing campaigns.
• Creative Direction: Provide creative direction to ensure design fits brand identity with accomplishing client/marketing objective.
• Content Creation: Oversee the creation of compelling visual assets including graphic designs, copywriting, photography, and signage that effectively communicate brand messaging, values, and marketing objective.
• Project Management: Responsible for overseeing multiple projects with similar deadlines both within team and direct tasks. Ability to identify crucial risks in project and overcome any obstacles in meeting deadlines.
• Quality Control: Maintain high standards of quality and consistency across all creative deliverables, conducting regular property walks and providing constructive feedback to ensure alignment with brand standards, product selection and quality of output. Partners with corporate teams to ensure resort information is accurate throughout company.
• Team Management: Co-lead team of coordinators and project management professionals to foster a collaborative and innovative work environment.
• Vendor Management: Cultivate and manage relationships with vendors to ensure timely delivery of services and adherence to project requirements and budget constraints.
• Partner Management: Cultivate and manage relationships with key external partners to ensure sponsorships, revenue generation and new initiatives to engage our on-property audience.
  
  
  

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Observe team member performance and encourage improvement.
• Oversee workload, coordinate projects, and prioritize tasks to make required adjustments as necessary.
• Resolve complications and project conflicts by conducting thorough research of the situation and the most effective solutions.
• Make decisions and act based on previous experience and judgment, sometimes revising procedures to accommodate unusual situations.
• Ability to exercise judgment and implement applicable coaching over the performance of team members.
• Ability to handle multi-leveled situations requiring an immediate solution through initiative, critical thinking, and good judgment.
• Ability to organize/prioritize work, meet deadlines, work with minimal supervision and multiple interruptions, exercise judgment and adapt instructions/directions from one assignment to another.
• Listen and respond to inquiries using a positive, clear speaking voice, answer questions and offer assistance giving accurate information.
• Ability to recognize potential risks in a project timeline and handle accordingly.
• Listen and respond to client inquiries using a positive, clear speaking voice, answer questions and offer assistance giving accurate information
• Social skills as demonstrated by the ability to deal with internal/external clients, some of whom will require high levels of patience, tact, and diplomacy to diffuse anger, collect accurate information and resolve problems and concerns.
• Social skills as demonstrated by the ability to listen and respond to team member or management inquiries/concerns using a positive, clear speaking voice, answering questions and/or offering assistance giving accurate information regarding plans, policy or procedures within guidelines.
• Co-leading team in mentoring, counseling, and low-level discipline.
• Participating in team member selection and training based on level of position.
  
  
  

Qualifications

• Minimum of 4 years’ experience in Advertising
• Minimum of 4 years’ experience in Project Management
• Or Combination equaling the required experience within Advertising and Project Management
• Minimum of 4 years’ experience in Leadership Role overseeing a team
• Bachelor’s degree in marketing, Advertising, Visual Arts or Communication
  
  

Additional Information

Why Westgate?

• Comprehensive health benefits – medical, dental and vision
• Paid Time Off (PTO) – vacation, sick, and personal
• Paid Holidays
• 401K with generous company match
• Get access to your pay as you need it with our Daily Pay benefit
• Family benefits including pregnancy, and parental leave and adoption assistance
• Wellness Programs
• Flexible Spending Accounts
• Tuition Assistance
• Military Leave
• Employee Assistance Program (EAP)
• Life, Disability, Accident, Critical Illness & Hospital Insurance
• Pet Insurance
• Exclusive discounts for Team Member (i.e., hotels, cruise, resorts, restaurants, entertainment, etc.)
• Advancement & development opportunities
• Community Involvement Programs
  
  
  

Westgate Resorts is an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status or any other protected status under federal, state or local law. If you have a disability and believe you need a reasonable accommodation in order to complete your application or any part of the recruiting process, please email WGAccommodations@wgresorts.com with the job title and the location of the position for which you are applying.