Digital Marketing Manager

Qualifications:

Education: Bachelor’s or master’s degree in marketing

Experience: 3-5 years

Knowledge, Skills & Abilities: Marketing, Digital Media, Google Analytics, Social media platforms

Proven working experience in digital marketing, particularly within the industry.

• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
• Experience in optimizing landing pages
• Experience with A/B testing
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Brightedge, SEMRush, etc.)
• Working knowledge of ad serving tools such as Demandbase
• Experience in setting up and optimizing PPC campaigns on all major search engines
• Working knowledge of HTML development and constraints

Physical demands & travel:

Physical Demands: Common physical demands

• Travel Requirements: 10% of the time