Lead Creative Designer

We are seeking a versatile, dedicated candidate with a positive, can-do attitude to join our team as Lead Creative Designer. In this role, you will work on a variety of creative campaigns and marketing projects designed to inspire travel to Pinellas County, home America’s Best Beaches, leading cultural attractions, and world class dining.

If you're passionate about design and eager to contribute to promoting Pinellas County as a top travel destination, we want to hear from you. Apply today to join our dynamic team!

What Would You Do?

• Creative Conceptualization & Design: Develop and design visually appealing content, including illustrations, graphics, and layouts for diverse projects.
• Visual Content Creation: Shoot and edit photos, videos, and other creative assets that support various campaigns and projects that highlight the destination’s unique attractions and experiences.
• Collaboration: Work closely with internal departments to understand project requests and provide constructive feedback for revisions and improvements.
• Provide feedback: In collaboration with marketing team, direct, review, and provide feedback on visual content, including videos, graphics, photography, and other creative assets that are produced by our contracted vendors.
• Asset Management: Organize and archive design assets, templates, and project files using Dropbox and Canto digital asset management (DAM) systems.
• Industry Trends: Stay current with industry tools and trends to ensure our designs are cutting-edge and competitive.
• Digital Marketing Integration: Collaborate with digital marketing teams to ensure creative assets align with online marketing strategies, including website design and social media advertising.
• Campaign Development: Contribute innovative ideas and solutions for marketing campaigns to engage our target audience effectively.

What Do You Need To Have?

Education: A degree in Graphic Design or related fields.

Experience: Minimum of 4 years of experience in an agency or a related environment; or an equivalent combination of education, training, and / or experience.

• Technical Skills:
• Proficient in Adobe InDesign, Illustrator, and Photoshop. Video editing a plus.
• Understanding of HTML/CSS.
• Digital Savvy: Strong knowledge of social media and internet trends.
• Communication: Excellent written and verbal communication skills.
• Organizational Skills: Ability to meet deadlines in a fast-paced environment and support team organization.
• Design Standards: Motivated to maintain and improve design standards.
• Feedback: Willingness to listen to feedback and use it for continuous improvement.
• Possession and maintenance of a valid Florida Driver’s License at the time of hire.
• Assignment to work a variety of work schedules including compulsory work periods in special, emergency, and/or disaster situations.

Our Benefits Rank Among The Top In The Area!

• Our benefits rank among the top in the area! Check it out!
• Looking for a strong retirement? We have you covered as members of the Florida Retirement System (FRS) with investment and pension options.
• We have deferred compensation programs and wellness centers to name a few perks. Check out these and more!

Want to Learn More?

Please review the full classification description with the Physical/Mental Demands, Working Conditions, and Knowledge, Skills, and Abilities at the below link.

Graphics and Creative Specialist