Manager -Marketing (Digital)

Requisition ID: 856703

Position:Full-Time

Total Rewards: Benefits/Incentive Information

There’s more to EyeMed than meets the eye. EyeMed is the fastest growing managed vision benefits company in the country with consistent double-digit membership growth! Through our commitment to innovation, we’re reimagining the way employers and their employees think about vision care. We want them to see life to the fullest and experience more of what’s best, not more of the same. And if what’s best hasn’t been done yet, it’s our exceptional and passionate employees driving this change. But, our passion for vision isn’t just about vision insurance benefits. Our employees are proud to support and participate in life-altering global and local missions through our partnership with OneSight, a leading not-for-profit organization with a 100% focus on eradicating the world’s vision crisis.

Your family says a lot about who you are. EyeMed is a key member of the Luxottica family of companies, global leaders in the design, manufacture and distribution of fashion, luxury and sports eyewear. In North America, Luxottica is the home to global brands Ray-Ban, Oakley and many top fashion house brands. Our leading retail brands include LensCrafters, Sunglass Hut, Pearle Vision, and Target Optical.

If you’re passionate about driving innovation and change and interested in a career in the optical and insurance industry, EyeMed wants to start the conversation and help provide you a growth-focused opportunity with America’s fastest growing vision benefits company.

GENERAL FUNCTION

The Marketing Manager is responsible for digital marketing initiatives, specifically related to planning and executing a leading digital provider experience through content management systems and digital applications. The Manager works cross-functionally to ensure optimal functionality of digital applications.

Major Duties And Responsibilities

• Defines and provides a consistent, cohesive provider experience across web sites and digital applications.
• Utilizes a content management system (CMS) to update content, test sites and ensure requirements are met.
• Collaborates cross-functionally to re-platform and re-imagine our online claims system, including defining business needs, working with internal teams and external vendors and aligning with organizational goals and expectations.
• Develops a comprehensive understanding of the backend digital applications, including database structures, system integrations, and data flows.
• Reimagines our digital provider tools, consistency recommends new enhancements, ideas, upgrades, ways to streamline current processes, and ensuring they are up to date
• Partners with various business teams to write functional requirements for ongoing enhancements or fixes for our provider portals.
• Manages the troubleshooting and triages urgent front-end or system defects in partnership with IT.
• Drives strong collaborations with various departments such as IT and provider teams to ensure optimal functionality of digital applications.
• Works directly with Account Managers, IT and Marketing to document and develop requirements for new or enhanced web sites or digital tools.
• Manages run the business requests and troubleshooting, ensuring smooth functionality and optimal performance of digital applications.
• Tracks projects from inception to completion, ensuring deadlines and budgets are met.
• Proactively identifies changes and issues, independently works to resolve, and communicates status to all impacted parties.
  
  

Basic Qualifications

• Bachelor's Degree in Marketing, Communications or related field, or equivalent work experience
• 5+ years experience in marketing, communications and/or digital experience
• Strong multi-tasking skills
• Ability to collaborate
• Strategic mindset
• Excellent project management skills
• Relationship building skills
  
  

Preferred Qualifications

• Experience utilizing content management systems
• Familiarity with UI/UX
• Understanding of optical retail industry
• Understanding of healthcare / vision care industry
  
  

Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements. In addition, you may also be offered a competitive bonus and/or commission plan, which complements a first-class total rewards package. Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.

Upon request and consistent with applicable laws, EssilorLuxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process.  To request a reasonable accommodation, please call the EssilorLuxottica SpeakUp Hotline at 844-303-0229 (be sure to provide your name and contact information so that we may follow up in a timely manner) or email HRCompliance@luxotticaretail.com.

We are an Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, social origin, social condition, being perceived as a victim of domestic violence, sexual aggression or stalking, religion, age, disability, sexual orientation, gender identity or expression, citizenship, ancestry, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law. Native Americans in the US receive preference in accordance with Tribal Law.