Product Manager

ABOUT FELLO

Fello is a platform where anyone going through life challenges can find affordable support and guidance from someone who has overcome similar challenges. Those seeking help can choose from a selection of peers who have “been there,” wherever and whenever the need arises. And for those who have experience to share, Fello offers the opportunity to be compensated for sharing hard-won lived experiences and guidance, helping to make a meaningful impact on others’ lives.

OVERVIEW OF ROLE

Fello is looking for a Product Manager to report to the CEO and work closely with the founders and cross-functional teams to drive the execution of our product roadmap, bringing innovative solutions to market and delivering an exceptional user experience. We have a strong vision for the future and seek someone who thrives in a dynamic, multifaceted role, is a hands-on contributor and is eager to learn and grow with the company.

As a member of the start-up team, this role provides the unique opportunity to partner with and learn from a powerhouse team of executives with a proven track record of success, ranging from building the world's largest cannabis company, masterminding a multi-billion dollar two-way marketplace, leading a digital healthcare company to a staggering $18 billion exit, and guiding a legendary family business renowned for its foresight and creativity. This role offers not only a competitive salary and benefits package, but also the potential for significant equity upside in a fast-growing company.

RESPONSIBILITIES

Product Development 

• Work closely with the founding team to understand and execute their vision for the product, ensuring that all product development activities align with the company's long-term goals and mission.
• Create and maintain a detailed product roadmap, prioritizing features based on user needs, business impact and market trends
• Lead the product development process using Agile methodologies, ensuring that the product evolves quickly and efficiently in response to the founding team's vision and market demands.
• Stay informed on industry trends, competitive dynamics, and emerging technologies to ensure that our product remains ahead of the curve and aligned with market opportunities

User Research and Advocacy

• Conduct mixed-method research to gather user insights from both sides of the marketplace (Fellos and Finders)
• Advocate for users, ensuring the product meets their needs and addresses pain points
• Design and conduct experiments (e.g., A/B testing, prototyping) to optimize the user experience and drive innovation
• Use structured experimentation to validate assumptions and guide product decisions

Data Analytics and Reporting

• Use data and analytics to inform product decisions, measure success, and iterate on the product to better align with the founding team's objectives
• Build and maintain dashboards to visualize key metrics and support strategic decision-making
• Track and analyze key performance indicators to measure product success and drive improvements

Cross-functional Collaboration

• Collaborate with teams such as Engineering, Customer Experience, Operations, Marketing and Finance to ensure alignment and smooth execution

Willingness to "Wear Many Hats"

• Take on a variety of tasks, including:
• Developing product pricing strategies and recommendations
• Creating decks for investor and board presentations
• Conducting market research

QUALIFICATIONS

• Bachelor's degree in Business, Engineering, or a related field; MBA is a plus
• 4+ years of experience in Product Management, Strategy, Innovation, or User Research
• Proven ability to tackle diverse business challenges
• Proficiency in various research methodologies and strong data analytics skills (e.g., SQL, advanced Excel). Experience with tools like Tableau or Looker is preferred
• Excellent analytical, decision-making, and problem-solving skills with a keen attention to detail
• Strong communication and collaboration abilities
• Ability to thrive in a fast-paced, dynamic startup environment