Senior Marketing Manager, Social Media

Senior Marketing Manager – Social Media

As a Senior Marketing Manager, Social Media here at Honeywell, you will be accountable for guiding a team of social media specialists and setting the social media strategy for Honeywell. You will work with cross-functional teams to develop and execute comprehensive digital marketing campaigns, with a focus on social media channels. Your expertise in digital marketing will enable you to leverage various social media platforms to drive brand awareness, customer engagement, and lead generation for Honeywell in the Corporate sector.

You will report directly to our Sr Director of Digital Marketing.

In this role, you will significantly impact the success and growth of Honeywell's digital marketing efforts. Your strategic guidance and innovative approach to social media marketing will elevate our online brand presence, increase customer engagement, and drive revenue growth.

KEY RESPONSIBILITIES

• Guide a team of social media specialists, providing guidance, facilitating, and fostering a culture of innovation and excellence

• Develop and execute the social media strategy for Honeywell in the Corporate sector

• Work with cross-functional teams to ensure alignment and deliver impactful social media marketing initiatives

• Oversee and optimize social media campaigns across various platforms, including Facebook, Twitter, LinkedIn, and Instagram

• Analyze data and track key performance indicators (KPIs) to measure the effectiveness of social media efforts and provide strategic insights for optimization

• Identify trends and opportunities in the social media landscape to drive continuous improvement and stay ahead of industry advancements

• Manage relationships with external vendors and agencies, ensuring deliverables are met on time and within budget

• Stay up-to-date with emerging social media technologies, platforms, and best practices, evaluating their potential for Honeywell's marketing efforts

• Present social media strategies, results, and recommendations to senior leadership and stakeholders

YOU MUST HAVE

• Minimum of 6 years of experience in digital marketing or related roles, with a proven track record of developing and executing successful digital marketing strategies

• Strong knowledge of social media platforms and best practices

• Experience managing and mentoring a team of social media specialists

• Strong analytical mindset with the ability to interpret data and make data-driven choices

• Excellent guidance, communication, and people-oriented skills, with the ability to work effectively with cross-functional teams and stakeholders

WE VALUE

• Bachelor's degree in Marketing, Business, or a related field

• Master's degree in Marketing or Business Administration (preferred)

• Dynamic and self-motivated individuals who thrive in a fast-paced environment

• Teamwork and collaboration, as we believe that the best results are achieved through collective effort

• Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement

• Eager to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancements

• Strong problem-solving skills, as we tackle complex demands and find effective solutions

• Excellent communication and people-oriented skills, as building relationships and effectively conveying ideas are key to success in this role

• Results-oriented mindset, as we are driven by achieving measurable outcomes and exceeding targets

• Passion for digital marketing and staying up-to-date with industry trends, as we aim to be at the cutting edge of digital marketing strategies

ABOUT HONEYWELL

Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world’s most critical demands around energy, safety, security, air travel, productivity, and global urbanization. We are a leading software-industrial company dedicated to introducing state-of-the-art technology solutions to improve efficiency, productivity, sustainability, and safety in high-growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe.

Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, care or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.