Marketing Associate, Social Media

At Apartment List, we’re on a mission to find every renter a home they love at the value they deserve. Finding the right place to live is one of the most important, time-consuming and expensive decisions that all of us make. Getting it right matters. We’ve helped millions of families find a home they love, and we’re just getting started.

Who You Are

We are seeking a skilled Marketing Associate for Social Media who excels at bringing brands to life through innovative and engaging content. A successful candidate will drive an evolved social strategy to mature our brand presence to reach our target audience. You have a keen eye for trends, a passion for pop culture, and a deep understanding of how consumer-facing brands can leverage social media for significant impact. Your creativity is complemented by a robust analytical skill set, enabling you to interpret social media metrics effectively. You are driven by data, capable of discerning what strategies work, which don’t, and how to refine your approach for optimal results. Independent and challenge-oriented, you thrive in dynamic environments and are not afraid to take calculated risks to achieve excellence.

What You’ll Do

Own our social media presence, from content strategy to day-to-day execution, establishing a robust presence on Instagram, YouTube Shorts, TikTok, and Pinterest. You will:

• Manage our content calendar across multiple channels
• Manage of roster of content creators and influencers
• Lead the content ideation process to maximize channel impact
• Produce video content and write compelling copy
• Lead community engagement efforts
• Stay on top of social media trends and best practices
• Drive key metrics to showcase growth, efficiency, and business impact
• Track, analyze, and report on key metrics to measure the impact of social media efforts.
• Use a test, learn, and optimize model to build our social channels
• Collaborate with and direct a part-time content creator
• Partner with performance marketing team on paid social concepts and creative
  
  
  

Skills and experience you'll need to be successful:

• 2+ years experience at a consumer-facing brand with experience in hands-on organic social media management
• Proven track record of growing channels and engagement
• A robust portfolio of social campaigns you’ve executed
• Experience in using social tracking + posting tools
• Skilled at using data to drive decision making
• Expert understanding of social media metrics
• Exceptional communication and storytelling skills
• Positive, collaborative attitude with a creative, solution-driven mindset, and willingness to learn and take on new challenges
• Candidates must submit a portfolio to be considered for the position.
  
  
  

Nice to have skills and experiences:

• Experience in a premium consumer facing brand with an educational and/or lifestyle perspective
• Experience using Sprout Social
  
  
  

Here's the Pay Range:

At Apartment List, we carefully consider a variety of factors to determine compensation for each position, including the role, level, and work. The US base salary range for this position is $70,000 - $90,000 + equity, which reflects the compensation target for new hire salaries for the position across all US locations. Please note, the compensation details provided do not include benefits and perks that we offer.

We also rely on market indicators along with considering your work location, job related skills, experience and relevant education and training, to determine compensation that is fair and competitive for you. Apartment List will consider paying compensation near the higher of the range in exceptional circumstances, where candidates have the experience, credentials or expertise that would warrant such consideration. It is always our goal to hire exceptional talent and we would be happy to share more about compensation during the hiring process.

Here's what's in it for you (full-time US based employees only; does not apply to contract roles):

• Competitive Compensation: Including annual salary, pre-IPO stock options, and other financial compensation (if applicable)
• Medical, Dental, and Vision Coverage: 100% of premiums covered for you AND all of your dependents
• Unlimited Flexible Time Off: Unlimited FTO in addition to 12 company holidays per year, quarterly “recharge” days, and a week-long holiday break
• Home Office Reimbursement: To cover home office furniture and supplies, monthly home internet, and monthly cell phone (if applicable)
• Health & Wellness Reimbursement: To cover monthly gym membership or other qualifying expenses
• Parental Support: Generous parental and family leave, fertility benefits, and employer-sponsored stipends towards family forming services
• 401k Plan: To support you in your individual retirement goals
• Team Events: Frequent team-building events, fun team off-sites, and bi-annual company meetups
• Commitment to DEI: To prioritize Diversity, Equity, and Inclusion within our workplace and to stay true to our values and mission
• Mentorship and Training: To get you onboard quickly, learn new professional skills, and invest in your career development
• Impact and Visibility: To expose you to and provide the opportunity to work on highly strategic initiatives that will transform the business
• Encouragement and Empowerment: To explore and adopt new technologies and drive meaningful decisions and outcomes
  
  
  

At Apartment List we believe that everyone deserves a home they love AND a career they love. We strive to build a diverse team that is a reflection of the people we serve; this is made possible through our commitment to fostering a culture of diversity, inclusion, equity, and connectedness.

As a proud equal opportunity employer, we celebrate the collection of individual differences, life experiences, ideas, perspectives, knowledge, and talent. We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status.