Head of Sales and Marketing - Beverage Manufacturing

Position Title: Head of Sales & Marketing

Department: Client Success

Reports to: Client Success Director

Absence Provision: Client Success Director

Company Overview: Circle Beverage is a service-obsessed turnkey beverage manufacturer. We manufacture complex, specialty canned beverage products for high-potential brands and retailers. We utilize our Full Circle Manufacturing Method to provide our clients with best in the industry quality and responsiveness. We are highly-selective in the companies and products that we onboard. We respect how critical manufacturing is to our clients’ business, and our method ensures we can consistently deliver on our commitments to them. Our WHY is to “Alleviate the headache of manufacturing and make it the easiest part of our clients business.” Our MISSION is to provide enriching careers for our people, to uplift our client partners, and to benefit society through our products and services. We are a Certified Benefit Corporation and we take great pride in being a great place to work.

Key Accountability: the Head of Sales & Marketing will secure new client relationships.

The Position’s Responsibilities Are As Follows

• Sales & Marketing Process Ownership: own the end-to-end sales and marketing process for the company, including prospecting, qualification, needs assessment, solutions/proposal development, contract negotiation, and transition to commercialization. As a service-obsessed manufacturer we focus on QUALITY over QUANTITY and expect no more than 2 to 3 new relationships closed per quarter.
• Leader, yet Individual Contributor: the Head of Sales and Marketing will have significant business acumen and history of leading with influence. While this is an individual contributor role, it is a member of the senior leadership team of the company and we certainly value a candidate with prior experience in sales team management. Leadership is a key component for this position, even though it has no direct reports.
• Collaboration: to successfully close new clients you will need to quickly learn our manufacturing processes, which will require heavy collaboration with all departments in the company. Each new client brings special requirements for which you will be responsible for reviewing & securing buy-in from across the company.
• Persistent Networking: the majority of the company’s prospects arrive through network referrals and our relationships. You will be the primary touch point for these referrals and will be a steward of the company’s external relationships and reputation. You will seek out ways to further these relationships and establish partnerships with other manufacturers and service providers in the industry. You will have a disciplined, persistent process of maintaining communications with key prospects and industry partners.
• Marketing: oversee the company’s annual marketing initiatives, including: trade show attendance/coordination (1 per quarter), website performance and inquiries, advertisements, sponsorships, and any marketing agency relationships.
  
  

The Experiences That a Qualified Candidate Will Have Are

• At least three years of experience in senior sales and marketing roles within a business-to-business B2B industry.
• Prior accountability for revenue metrics, with a proven track record of successfully developing and implementing sales and marketing strategies that have driven revenue growth. Preferred: has been the sole Sales & Marketing person for an organization and successfully delivered results.
• Excellent communication & negotiation skills. Successful deal-management is a must, including the internal negotiations with finance, legal, and operations to successfully bring a deal to closure.
• Preferred: experience in the beverage industry.
  
  

Position Details

• Full-time, Salaried Exempt leadership position. Eligible for management bonus program and sales incentive.