Creative Director

JOB TITLE: Creative Director - RL, Wearables
LOCATION: Bay Area, LA, NY
DURATION: 12/31/24 - High likelihood of extension
RATE RANGE: $90-$105

SUMMARY:

We are currently seeking a Creative Leader to lead Marketing creative in partnership with agencies and product marketers. This role will act as the connecting tissue, representing client-owned brands in front of agency partners to develop brand building work that will cultivate our brand look and feel. The successful candidate will continually push for innovation, never settling for the status quo. This person must have a strong background in Creative Direction (agency or client side) and must be a highly strategic thinker with a proven track record for leading efforts to execute across multiple media formats.

RESPONSIBILITIES:

Creative / Hands-on Work

• Concept and lead Marketing creative campaigns with agency partners with the ability to provide strategic feedback for art or copy
• Represent the Meta brand and guide agency to the goal, balancing creative excellence with the goals and needs of the projects.
• Help develop and inform creative briefs that provide strategic insights, and data driven results to inspire creative concepts and ideas
• Collaborate with Creatives, Designers and other cross-functional team members to produce standout and strategically-focused global campaigns across multiple media formats while maintaining consistency for the brand

Management / Leadership

• Partner with Designers, Copywriters, Marketing, Media, Analytics and Program Management on developing scalable design frameworks with the goal to optimize creative performance.
• Drive alignment across internal partners and leadership around core concepts and ideas.
• Become a trusted and valued partner across the marketing organization, including Marketing, Program Management, Product Marketing, Analytics, and Sales.
• Implement and iterate on best practices for marketing channels across paid and owned media, affiliates and educate cross functional teams on these best practices.

QUALIFICATIONS:

• A robust portfolio showcasing relevant work
• Technology & product experience required
• Sports marketing experience ideal
• Experience overseeing and collaborating with agencies and creative teams
• Experience developing and managing consumer marketing programs in an integrated marketing environment
• Experience working with data & insights in a results oriented environment
• 10+ years relevant experience

• Strong communication skills; ability to respond to briefs creatively; present ideas and concepts to stakeholders; collaborate and iterate based on feedback from internal cross-functional partners
• Strategic minded, multidisciplinary, conceptual, collaborative, analytical
• Ability to thrive in a fast-paced, iterative and independent environment
• Excellent communication and presentation abilities
• Comfortable independently guiding teams, agencies and production partners, but should be willing to roll up their sleeves to do the work when necessary

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