Product Marketing Manager, Brand Safety
Meta provided pay range
This range is provided by Meta. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Product Marketing Manager, Brand Safety Responsibilities:
- Drive multi-year product strategies at the portfolio level and shepherd product development across ideation, alpha, beta and launch, working with Product, Engineering, Marketing for our brand safety solutions
- Communications, and other cross-functional partners to bring our products to market and drive alignment internally
- Identify product opportunities through customer interviews and qualitative and quantitative analysis
- Produce market assessments including competitive analysis, customer segmentation, and product requirements
- Work closely with the product management and engineering team to deliver world-class products, including driving prioritization decisions
- Manage product alphas and betas to direct product refinements and identify critical customer needs that must be met by the product in order to launch
- Lead the development of product positioning, materials, and training for sales, clients and consumers, as necessary
- Develop the go-to-market strategy for product releases across multiple Facebook teams, and be able to execute those plans
- Support teams in handling customer and consumer questions on measurement tools and partner with engineering and product teams to coordinate troubleshooting these tools
- Partner with leadership to set product adoption goals, develop execution strategies, track and analyze performance, and drive adoption of our measurement solutions
- Bachelor's Degree
- 4+ years of professional experience in strategy consulting, program management, product marketing, product management, partnerships, business development, business strategy, or equivalent experience
- Experience in digital technology, advertising, advertising technology or relevant fields
- Demonstrated experience working with engineering, product management, design, data science and research functions
- Experience setting product priorities and managing and communicating tradeoffs
- Experience gathering and analyzing customer and market feedback, translating this information into requirements and functional specifications
- Track record of influencing behavior at a variety of levels in the organization, including cross-functional leaders
- MBA
- Deep knowledge of advertising solutions
- Understanding of regulatory environment in online advertising
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
$128,000/year to $186,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
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Seniority level
Not Applicable -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Technology, Information and Internet
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