Associate Brand Manager, Moet & Chandon

Position

Moët Hennessy, the Wines and Spirits Division of LVMH, regroups twenty-five Maisons, many of which have been around for centuries, while others are just starting their journey. Our vision is to lead the future of luxury Wines and Spirits from nature to communities.

Located in the most prestigious terroirs around the world, we have unique savoir-faire from winemaking to art de vivre, hospitality, and brick-and-clicks retail management to craft exceptional experiences for consumers. For many years, with the ambition to pass on a better world to future generations, we have been committed to the Living Soils Living Together program structured around four key commitments: Regenerating our Soils, Mitigating our Climate Impact, Engaging society, and Empowering our People.

Moët Hennessy is proud to promote a diverse, equitable and inclusive working environment for all. As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally.

The Associate Brand Manager, Moët & Chandon participate to the implementation and execution of innovative, consumer-centric brand marketing programming and activations to support the achievement of Maison brand strategy and the broader MHUSA 2030 Strategy. This role works collaboratively with key partners to bring the long-term vision for the brand to life, supporting and informing the development of strategies that elevate brand desirability and growth objectives.

Job Responsibilities

MARKETING STRATEGY & PROGRAM DEVELOPMENT

• Collaborate with the Moët & Chandon team, Champagnes & Sparkling team, and the brand’s key partners to align Moët & Chandon programming and activations with the company’s marketing objectives to support the delivery of the MHUSA 2030 Strategy.
• Contribute to Moët & Chandon’s annual U.S. marketing priorities and support “big idea” development for the brand’s key programs and platforms.
• Drive the commercial execution of Moët & Chandon marketing programs and activations to ensure the delivery of volume and profit targets is appropriately supported.
• Assist with the annual brand planning process, in collaboration with Senior Brand Manager, Strategy & Business Planning, Consumer Engagement, Field & Trade Marketing team, the Commercial organization, CC&I, and the Consumer Insights team.
  
  

BRAND MANAGEMENT & PROGRAM EXECUTION

• Support the management of the brand’s A&P deployment strategy, in partnership with the Sr. Brand Manager and Strategy & Business Planning team, to ensure that the A&P budget is consistently prioritized and tracked against brand objectives.
• Collaborate with Trade Marketing team and BTL agency to craft and develop elevated, luxury POS materials and brand assets to drive brand strategy and leverage consumer engagement opportunities at the moment of choice.
• Partner with Field & Trade Marketing team, Commercial team and National Account teams to lead program implementation and execution, ensuring alignment with luxury brand messaging and using local market opportunities.
• Partner with Finance, Strategy & Business Planning, and CC&I to lead all aspects of programming key performance indicators.
• Collaborate with Center of Excellence and Business Intelligence teams to maintain ongoing awareness of brand health and consumer insights, continually communicating to all key partners, and ensuring adjustments are made to brand planning, as necessary.
  
  

RELATIONSHIP MANAGEMENT

• Develop and maintain strong, collaborative working relationships, internally and externally, across the Moët & Chandon and Champagnes & Sparkling teams to optimize planning and execution processes and evolve ways of working.
• Maintain relationships with Maison, Strategy & Business Planning, Consumer Engagement, Field & Trade Marketing, Commercial, CC&I, Corporate Communications, Finance, Legal, HR, and IT to build commitments that enable the delivery of brand priorities and objectives.
• Build and maintain successful relationships with agency business partners and other third-party team members to continually ensure their dedication to delivering brand objectives.
  
  

Other

• Maintain a flexible and adaptable mentality by continually evaluating, revising and responding with agility to meet changing business needs, and perform other functions and duties as assigned. Strong attention to detail and a proactive approach are critical.
  
  

Profile

EDUCATION

Professional Experience

Bachelor’s Degree required, MBA or Masters preferred

2-3+ years brand marketing experience in consumer-packaged goods or luxury environment. Wines & Spirts experience is a plus.

Other Qualifications

• Able to work with all levels of the organization and adapt to various work styles.
• Strong business/financial competence & budget management
• Strong analytical skills to support data-driven decision making
• Strong time management, project management and organizational skills.
• Strong communication skills, both written and verbal
• Microsoft Office proficiency – particularly skilled with PowerPoint and Excel; Photoshop a plus
  
  

External applicants must be currently authorized to work in the United States on a full-time basis.

Moët Hennessy USA, Inc. is an equal opportunity/affirmative action employer. Moët Hennessy USA, Inc. considers candidates without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.