Director of Marketing and Partnerships
Green Key Resources
New York, NY
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Green Key Resources provided pay range
This range is provided by Green Key Resources. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$100.00/yr - $125.00/yr
Responsibilities
- Develop and execute comprehensive marketing strategies to drive ticket sales, museum traffic, memberships, and digital content engagement
- Lead seasonal membership drive initiatives in partnership with the Membership team
- Serve as the primary liaison with creative agencies and in-house teams
- Oversee the development of creative briefs, ensuring alignment with brand identity
- Manage the entire creative process from concept to execution, including TV, radio, digital, print, and outdoor advertisements
- Cultivate relationships with key media outlets, cultural institutions, tourist organizations, and community groups
- Analyze KPIs and ROI to make data-driven recommendations for future campaigns
- Optimize digital content strategies to increase views and engagement across platforms
- Support efforts to shape and maintain the organization’s brand identity
- Ensure consistency across all marketing materials and touchpoints
- Oversee all aspects of partnership accounts, from contract negotiation to execution
- Utilize data insights to tailor marketing and promotional activities
- Work closely with various departments including Membership, Legal, Finance, and Creative Services
- Develop and manage marketing budgets to ensure optimal resource allocation
- Track expenses and ROI for all marketing initiatives
- Bachelor's degree required
- Demonstrated success in brand building, both domestically and internationally
- Proficiency in data analysis and performance metrics
- Ability to thrive in a fast-paced, collaborative environment
- Willingness to travel and work flexible hours as needed
- 10+ years of marketing experience in media, entertainment, or sports industries
- Proven track record in developing revenue-driving marketing and sales campaigns
- Strong leadership skills with ability to influence at the C-suite level
- Exceptional project management and client service orientation
- Innovative thinker with a pulse on cutting-edge industry trends
- Excellent communicator with outstanding written and verbal skills
- Bilingual in Spanish (strongly preferred)
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Seniority level
Director -
Employment type
Contract -
Job function
Marketing and Sales -
Industries
Staffing and Recruiting
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