Media Buyer

Media Buyer

Job Summary: The Media Buyer is responsible for executing media plans by purchasing ad space and time across various channels. They negotiate with vendors, monitor ad performance, and optimize campaigns to ensure maximum efficiency and effectiveness.

Key Responsibilities:

• Execute media plans by purchasing ad space and time across various channels.
• Negotiate with media vendors to secure the best possible rates and placements.
• Monitor campaign performance using tracking and analytics tools.
• Optimize campaigns based on data insights to improve performance.
• Manage relationships with media vendors and maintain up-to-date knowledge of available inventory.
• Track media spending and ensure adherence to budgets.

Qualifications:

• Bachelor's degree in marketing, communications, or a related field.
• 2+ years of experience in media buying.
• Excellent negotiation skills.
• Strong analytical and data-driven mindset.
• Ability to work under pressure and meet deadlines.
• Proficiency in media buying platforms and analytics tools.