Media Planner
Job Description
Company Description
Flowers Communications Group (FCG) was founded in 1991 by Michelle Flowers' vision to create a leading communications agency dedicated to helping brands reach and respect multicultural consumers. FCG specializes in the full spectrum of integrated marketing communications services including, advertising, public relations, creative, diversity equity and inclusion, social and digital, influencer marketing, media buying and planning, experiential marketing, crisis communications and translations.
We are entrepreneurial-minded and focused on integrated campaigns that reach and respect diverse consumers. Our company culture celebrates delivering a high quality service to clients through innovative and creative campaigns and programs, and we provide opportunities for our employees to creating award-winning work in a creative, fast-paced, collaborative, and fun environment.
Headquartered in Chicago, the agency has 50+ employees, with offices in Chicago, Atlanta and Los Angeles.
Flowers Communications Group (FCG) was founded in 1991 by Michelle Flowers' vision to create a leading communications agency dedicated to helping brands reach and respect multicultural consumers. FCG specializes in the full spectrum of integrated marketing communications services including, advertising, public relations, creative, diversity equity and inclusion, social and digital, influencer marketing, media buying and planning, experiential marketing, crisis communications and translations. We are entrepreneurial-minded and focused on integrated campaigns that reach and respect diverse consumers. Our company culture celebrates delivering a high quality service to clients through innovative and creative campaigns and programs, and we provide opportunities for our employees to creating award-winning work in a creative, fast-paced, collaborative, and fun environment. Headquartered in Chicago, the agency has 50+ employees, with offices in Chicago, Atlanta and Los Angeles.
- Collaborate with clients and the account team to understand the clients business objectives and advertising strategy
- Work on several projects simultaneously, often for several different clients
- Effectively communicate with the creative team, clients and consumers to develop media strategies and campaigns
- Execute decisions on the best form of media for specific clients and campaigns
- Undertake research and analyze data using specialist industry resources
- Identify target audiences and analyze their characteristics, behavior and media habits
- Present proposals, including cost schedules, to clients in a timely manner
- Develop and maintain good contacts with media owners
- 3+ years experience as a media planner or similar role
- Broad knowledge of media channels
- Familiarity with campaign evaluation metrics and media buying
- Excellent communication and teamwork skills
- Working knowledge of analytics tools (e.g. Nielsen, Squad)
- Ability to work effectively under pressure
- Strong analytical and organizational skills
- Ability to work databases and spreadsheets, for the collection and management of information
- Deeply analytical mind with an aptitude for statistics and math
Company Description
Flowers Communications Group (FCG) was founded in 1991 by Michelle Flowers' vision to create a leading communications agency dedicated to helping brands reach and respect multicultural consumers. FCG specializes in the full spectrum of integrated marketing communications services including, advertising, public relations, creative, diversity equity and inclusion, social and digital, influencer marketing, media buying and planning, experiential marketing, crisis communications and translations.
We are entrepreneurial-minded and focused on integrated campaigns that reach and respect diverse consumers. Our company culture celebrates delivering a high quality service to clients through innovative and creative campaigns and programs, and we provide opportunities for our employees to creating award-winning work in a creative, fast-paced, collaborative, and fun environment.
Headquartered in Chicago, the agency has 50+ employees, with offices in Chicago, Atlanta and Los Angeles.
Flowers Communications Group (FCG) was founded in 1991 by Michelle Flowers' vision to create a leading communications agency dedicated to helping brands reach and respect multicultural consumers. FCG specializes in the full spectrum of integrated marketing communications services including, advertising, public relations, creative, diversity equity and inclusion, social and digital, influencer marketing, media buying and planning, experiential marketing, crisis communications and translations. We are entrepreneurial-minded and focused on integrated campaigns that reach and respect diverse consumers. Our company culture celebrates delivering a high quality service to clients through innovative and creative campaigns and programs, and we provide opportunities for our employees to creating award-winning work in a creative, fast-paced, collaborative, and fun environment. Headquartered in Chicago, the agency has 50+ employees, with offices in Chicago, Atlanta and Los Angeles.
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Seniority level
Mid-Senior level -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Information Technology & Services
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