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Create and curate compelling, dynamic and engaging YuVee content for social media platforms, ensuring high-quality standards and brand consistency.
Collaborate closely with cross functional teams to align social media efforts with overall marketing objectives and community engagement initiatives.
Work closely with the Creative team to develop visually appealing and engaging social media assets, including graphics, social videos, and interactive motion-design elements.
Utilize data analytics to optimize reach, engagement and reporting.
Work on creating engaging YuVee email marketing campaigns.
Manage and maintain budgets for all social media-related expenses.
Advise on best social media practices, evolving tactics throughout each campaign based on data insights.
Monitor and analyze key performance indicators (KPIs) and social media metrics to measure the effectiveness of campaigns and make data-driven recommendations for improvement.
Monitor the media, entertainment, and cultural landscape as it pertains to social media, providing relevant reporting and updates.
Oversee social listening activities related to YuVee.
Assist in directing internal resources and third-party agencies for social-first design and development.
Act as the main point of contact for IP or content leaks on social media, coordinating with agencies, anti-piracy teams, and platform representatives for flagging and takedown.
Strategize, build, manage, and execute weekly organic social calendars in collaboration with various teams.
Create social media posting guidelines and recommendations for all YuVee related social content.
Capitalize on real-time trends and fan activity, creating low-lift content or copy.
Coordinate special social content concepts and requests with the Community Manager, Marketing Manager, and other relevant stakeholders.
Serve as the point of contact for the internal team for delivery of social assets.
What You Will Need
Five years minimum experience as a Social Media Manager or similar role.
Extensive experience working in Entertainment marketing at a creative agency, studio, network or streaming platform.
Strong knowledge of SEO, keyword research, Google Analytics, Enhanced analytics tools.
Bachelor's degree in marketing, communications, media or a related field.
Excellent written and verbal communication skills, with an exceptional eye for detail and a flair for making compelling creative.
Experience collaborating closely Community Managers, Marketing Managers, Creative teams and other cross-functional partners.
Solid knowledge of digital marketing principles and successful social media campaign planning and execution.
Familiarity with Adobe Premiere editing software and Adobe Photoshop is a plus.
Strong project management and organizational skills, with the ability to multitask and meet tight deadlines.
Passion for Movies, TV Shows and entertainment in general, along with a deep understanding of audience preferences and trends.
Ability to work collaboratively in a fast-paced and dynamic team environment.
Seniority level
Entry level
Employment type
Contract
Job function
Marketing and Sales
Industries
Hospitals and Health Care
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