Account Director, Alcohol and Beverage
Account Director, Alcohol and Beverage
Criteo
New York, United States
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Base pay range
The Account Director, Alc/Bev in Retail Media is a vital role within the Americas commercial business at Criteo. You will be responsible for leading the sales and go-to-market strategy working closely with both Brands and Retailers. You will be focused on net-new and existing relationships with all sizes of brands and agencies. You will hold a critical role in the success of Criteo’s Commerce Max platform, responsible for evangelizing and delivering Criteo’s vision to Alcohol brands and retailers.
What You’ll Do
- Responsible for a defined set of alcohol clients and prospects, inclusive of top-tier, mid-market, and long-tail brand advertisers and agencies.
- Deliver upon expected business results quarterly, annually, and aggregate team goals.
- Establish deep relationships with direct clients, agencies, and secure meetings with VP-level marketers for the largest advertisers and brands in category.
- Represent Criteo as thought leader at relevant regional industry events.
- Work closely with Senior Leadership in setting goals, forecasting revenue and budgeting for future needs of the Alc/Bev business.
- Evangelize the Criteo value proposition and solution - sell Criteo offerings by honing in on client and industry-specific needs, challenges and trends. Introduce the retail media opportunity to Alc/Bev brands that are typically unable to spend on Retail Media advertising.
- Work with a broad range of internal teams (Account Strategy, Product, Marketing, Legal, GTM, Billing and Finance teams) to support the sales efforts within the Alc/Bev category.
- Sell Brands using commerce-based data and Insights, while flexibly positioning Criteo´s platform as the solution for customer-acquisition, brand expansion, new product Introductions and brand defense in a competitive retail environment.
- 8+ years proven solution sales experience gained in a digital, technology driven, product forward environment.
- 5+ years Alcohol/Beverage experience in a solution selling culture.
- Extensive client and agency direct partnership experience.
- Required to identify, map, and model new revenue streams for Criteo across the Alcohol/Beverage category.
- Passion for media sales and performance-based advertising, including strong knowledge of and experience selling CPC, SEM, programmatic ad data-driven acquisition advertising.
Who We Are:
Criteo is the global commerce media company that enables marketers and media owners to deliver richer consumer experiences and drive better commerce outcomes through its industry leading Commerce Media Platform.
At Criteo, our culture is as unique as it is diverse. From our offices around the world or from home, our incredible team of 3,600 Criteos collaborates to develop an open and inclusive environment. We seek to ensure that all of our workers are treated equally, and we do not tolerate discrimination based on race, gender identity, gender, sexual orientation, color, national origin, religion, age, disability, political opinion, pregnancy, migrant status, ethnicity, marital or family status, or other protected characteristics at all stages of the employment lifecycle including how we attract and recruit, through promotions, pay decisions, benefits, career progression and development. We aim to ensure employment decisions and actions are based solely on business-related considerations and not on protected characteristics. As outlined in our Code of Business Conduct and Ethics, we strictly forbid any kind of discrimination, harassment, mistreatment or bullying towards colleagues, clients, suppliers, stakeholders, shareholders, or any visitors of Criteo. All of this supports us in our mission to power the world’s marketers with trusted and impactful advertising encouraging discovery, innovation and choice in an open internet.
Why Join Us:
At Criteo, we take pride in being a caring culture and are committed to providing our employees with valuable benefits that support their physical, emotional and financial wellbeing, their interests and the important life events. We aim to create a place where people can grow and learn from each other while having a meaningful impact. We want to set you up for success in your job, and an important part of that includes comprehensive perks & benefits. Benefits may vary depending on the country where you work and the nature of your employment with Criteo. When determining compensation, we carefully consider a wide range of job-related factors, including experience, knowledge, skills, education, and location. These factors can cause your compensation to vary.
For employees based in the US, certain roles at Criteo are eligible for additional rewards, including quarterly or annual bonus and restricted stock units. US-based employees receive access to healthcare, dental, and vision insurance, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, family forming and wellness benefits, Flexible Work financial support, learning opportunities, and a robust annual leave plan including volunteer time off and summer vacation days.
The US base salary pay range for this position per year is:
$160,000 - $180,000
-
Seniority level
Mid-Senior level -
Employment type
Full-time -
Job function
Sales and Business Development -
Industries
Advertising Services
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