Sr. Director, Merchant Marketing

Bring Your Amazing Self to Work

At Macy's, Inc. we're on a mission to create a brighter future with bold representation for all. This is our Mission Every One. We know that each person here is unique. So we respect and invest in each individual to create growth, pride, and satisfaction. If we are able to bring our whole selves to work, it translates into a more abundant and wider array of ideas and energy for all to benefit from. Our success will be built on amazing colleagues, working together.

Job Overview

The Marketing Senior Director has a deep understanding of building meaningful connections with consumers, forging integrated brand/merchant partnerships, and creating buzz in the market through experiential activations, while establishing strong foundations of brand and creative management. The Marketing Senior Director is experienced in positioning the brands and their missions within the cultural zeitgeist – striking the right balance between limitless creativity and applying insights and data to inform all decisions. The individual in this role has previous experience in directly managing a team and is responsible for continuously evolving the end-to-end consumer journey, engaging the right audience at the right time, via the right channels. It is critical that the individual has deep experience in developing brands at scale but bringing them to life for consumers in a locally relevant manner.

What You Will Do

• Marketing plan development that supports seasonal/annual sales and EBIT goals.
• Conducts seasonal strategy planning with merchant teams to align on product priorities.
• Develop relationships with Merchants and Fashion Office to align on key product stories and messaging to drive business.
• Develop and maintain external merchant vendor relationships with a focus on strategic marketing partnerships.
• Utilize market trends, consumer behavior, and competitive intelligence to identify opportunities for growth and differentiation in the market.
• Adhere to FOB budget based on total marketing budget guidelines.
• Experience leading, developing and coaching a team at various levels. Collaboration skills are critical with an ability to lead cross-functionally through influence and building relationships across functions and hierarchy levels.

Skills You Will Need

• 10+ years of experience in re-imagining brands, deploying marketing strategies in a variety of local markets
• Track record in establishing brands and brand proof points through a variety of strategies, in a variety of channels – with focus on experiential, digital, social media and content marketing.
• Creative brand strategy and execution experience required.
• Experience in beauty and/or retail marketing space a must, with understanding of bringing different brands to life to the respective shopper.

Who You Are

• Dedicated to fulfilling ideals of diversity, inclusion, and respect that Macy’s aspires to achieve every day in every way.
• Candidates with a bachelor’s degree or equivalent work experience in a related field are encouraged to apply.
• Regularly required to sit, talk, hear; use hands/fingers to touch, handle, and feel. Occasionally required to move about the workplace and reach with hands and arms. Requires close vision.
• Able to work a flexible schedule based on department and company needs.

What We Can Offer You

• An inclusive, challenging, and refreshingly fun work environment
• Competitive pay and benefits rooted in principles of equity
• Performance incentives and annual merit review
• Merchandise discounts
• Health and Wellness Benefits across medical, dental, vision, and additional insurance
• Retirement Savings Plan with 401k match opportunity
• Employee Assistance Program (mental health counseling and legal/financial advice)
• Resources for continuous learning, career growth, and leadership development
• 8 paid holidays
• Paid Time Off (first year prorated depending on start date)
• Tuition reimbursement program
• Guild education benefit funds 100% of tuition, books, and fees in designated programs
• Colleague Resource Groups (CRGs) and give-back/volunteer opportunities
• Empowerment and autonomy to perform impactful work with tangible results

About Macy’s

Now is an exciting time for a Macy's career as we continue to focus on creating exciting and memorable experiences for every Macy's customer, whether their journey starts online or in the store. Our opportunities in Sales, Merchandise, Operations, Customer Service, Warehouse, Marketing, and other areas let you express your creativity and commitment to excellence, grow your career and make a difference to your Macy's colleagues and customers.

Bring your creativity, energy, and ideas to the Macy's team – Apply Today!

This job description is not all-inclusive. Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.

MERCH00

This position may be eligible for performance-based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. To view additional benefits information for this role, please visit https://bit.ly/3Sy3fOs