Social Media Manager
Pay found in job post
Retrieved from the description.
Base pay range
$60,000.00/yr - $80,000.00/yr
NewGen is a social-first creative and creator agency that stands at the forefront of culture, creators and community.
On a mission to challenge outdated advertising methodologies, and present a new way of doing things, it exists to revolutionise social connections, making advertising more relevant, engaging, fun, and effective.
With its genesis as a gaming influencer agency, it has honed its community expertise, connecting with modern consumers in a way that aligns with how it interacts, share, and make decisions in the digital age.
Want to join the team, here are our three non-negotiables.
On a mission to challenge outdated advertising methodologies, and present a new way of doing things, it exists to revolutionise social connections, making advertising more relevant, engaging, fun, and effective.
With its genesis as a gaming influencer agency, it has honed its community expertise, connecting with modern consumers in a way that aligns with how it interacts, share, and make decisions in the digital age.
Want to join the team, here are our three non-negotiables.
- Input - Join in, take part, be heard and contribute, team members looking for an easy ride won’t succeed here
- Output - Focus on quality, if you’re not happy with what we’re creating then stop and ask why. Everything we create should be good enough for your portfolio
- Together - Most importantly, do it together! Not feeling it, that’s okay we’re one team and support each other every step of the way. No egos. No judgment.
- Startup culture in a larger agency group. Our New York office will be the starting point for Kairos in the US. We’ll be a startup business with the backing of a well-established agency in the UK, giving us the best of both worlds
- Hybrid culture - As a start-up in the US we know the importance of face time regularly. We equally understand the importance of flexibility. Our US team will be required in the office 3 days a week minimum.
- We’re located in central Manhattan, so right in the hustle and bustle.
- Develop and execute a comprehensive social media strategy that aligns with the brand's objectives and marketing goals
- Manage all social media channels with a particular focus on TikTok & Instagram
- Create and curate engaging content (including text, image, and video) for social media platforms that resonates with our target audience, contribute meaningfully to creative brainstorms
- Be willing to get in front of a camera and take part in content where necessary
- Monitor and respond to comments, messages, and inquiries across all social media channels in a timely manner
- Collaborate with wider teams to plan and execute digital campaigns that integrate with overall marketing initiatives
- Analyze social media performance metrics and leverage data to optimize content and drive continuous improvement
- Stay up-to-date with social media trends, tools, and best practices, and implement innovative strategies to maximize brand visibility and engagement
- Work closely with influencers and brand ambassadors to expand reach and increase brand advocacy
- Manage social media advertising budget and campaigns, including content creation, targeting, and optimization
- Bachelor's degree in Marketing, Communications, or related field (or equivalent work experience)
- Proven experience as a Social Media Manager or similar role, preferably in the toy industry or consumer goods
- Solid understanding of social media platforms, their respective audiences, and best practices
- Strong writing, editing, and communication skills with an eye for creativity
- Experience with social media management tools and analytics platforms (e.g., Hootsuite, Sprout Social, Google Analytics)
- Ability to work effectively under pressure and manage multiple projects simultaneously
- Excellent analytical skills and a data-driven approach to decision-making
- Knowledge of SEO, keyword research, and digital marketing tactics is a plus
- Salary range: $60,000-$80,000
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Training & Development
- Work From Home
- Free Food & Snacks
- Wellness Resources
-
Seniority level
Mid-Senior level -
Employment type
Full-time -
Job function
Marketing -
Industries
Technology, Information and Internet
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