Director, Creative Marketing

The Howard Hughes name is synonymous with an unrelenting passion for excellence. While his achievements in aviation and the silver screen are legendary, it was his investments in real estate that formed the foundation of our company. With passion, determination, and limitless imagination, he built one of the great American empires of the 20th century.

Today, our company carries forward the collective legacy of four innovative placemakers—James Rouse, George Mitchell, Victoria Ward, and Howard Hughes—who transformed the idea of what a community can be, envisioning a self-sustaining ecosystem that prizes inclusion, conservation, and innovation, all of which fosters a strong social fabric to improve the lives of all residents, consumers, and tenants.

Dedicated to innovative placemaking, Howard Hughes owns, manages, and develops award-winning large-scale master planned communities and mixed-use developments including: the Seaport in New York City; Downtown Columbia® in Maryland; The Woodlands®, The Woodlands Hills®, and Bridgeland® in the Greater Houston, Texas area; Summerlin® in Las Vegas; Teravalis ™ in the Phoenix West Valley; and Ward Village® in Honolulu, Hawa i'i .

At Howard Hughes, our mission is to help people discover new ways of experiencing life. We aspire to be the most creatively driven real estate company and are committed to a culture that embodies curiosity and empowers every employee to find their story in this great organization.

About The Role

We are seeking a dynamic and visionary Director of Creative Marketing to join our team. The ideal candidate will have a strong background in creative marketing and a deep understanding of the real estate industry. This role requires someone who can blend creativity and analytical thinking, developing and executing innovative strategies to promote our communities and assets. They will leverage data-driven insights to reach new and targeted audiences effectively. Success in this position requires a passion for excellence, creativity, meticulous attention to detail, an ability to provide innovative solutions to intricate challenges, and effective collaboration skills.

What You Will Do

• Conceptualize and execute visually stunning and innovative design solutions that effectively promote our communities and assets, drive engagement, and enhance brand presence.
• Craft compelling narratives that highlight the unique aspects of our properties and resonate with prospective customers.
• Collaborate with cross-functional teams including sales, leasing, marketing, and development to ensure cohesive brand identity and ensure design elements are aligned with Howard Hughes’ overall standards and strategy.
• Work closely with the marketing team to create high-quality marketing materials, including multimedia assets, print collateral, and digital assets that showcase cohesive and memorable visual experiences for tenants and prospects.
• Oversee client pitches and proposal creations for commercial leasing and sales.
• Understand the competitive landscape in the commercial and residential real estate space to differentiate our products and services in the market and develop materials that are unique and forward-thinking.
• Work collaboratively with the marketing team to establish schedules for short-term and long-term projects, plan tasks accordingly, and ensure goals and deadlines are met.
• Stay informed about current and future real estate trends, emerging marketing strategies, advertising campaigns, innovative industry solutions, retail brands, popular restaurants, and entertainment.
• Manage relationships with external creative agencies, influencers, and freelancers as needed.
• Foster a collaborative and innovative work environment.
• Ensure alignment with corporate brand strategy and utilize high-level company goals in all creative endeavors.
• Partner with local and national leasing teams as well as various economic development groups to promote our communities as the ideal home families and businesses.
  
  

About You

• 7+ years of professional experience in branding, marketing, graphic design or related fields.
• Strong artistic and creative vision combined with a deep understanding of commercial real estate.
• Extensive experience in contributing to and overseeing design and execution of complex integrated marketing campaigns.
• Strong analytical skills with an acute attention to detail.
• Deep understanding of the media landscape.
• Vision for aligning creative projects with the company and project-specific brand missions.
• Excellent interpersonal skills with e xperience working in a highly cross-functional or matrixed organizations combined with a high degree of collaboration in a process-driven environment.
• Manage and nurture relationships with key stakeholders, internal clients, influencers, vendors, and agencies.
• Self-directed team player with the ability to effectively manage both ambiguity and aggressive timelines for projects in a fast-paced, rapidly-changing environment.
• Must be deadline-focused, organized, and exhibit problem-solving skills.
• Ability to interact and work collaboratively with colleagues across various departments, regions, and time zones.
• Highly proficient in Microsoft Office applications, specifically Word, Excel, and PowerPoint, as well as Adobe Creative Cloud or similar.
  
  

This job description is not meant to be an “all-inclusive” list of the duties and responsibilities of this job. Other related duties and responsibilities may be assigned. Howard Hughes reserves the right to change or modify job duties as necessary based on business necessity.