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Talent Acquisition Expert / People First / Conscious Connector
Chantecaille’s mission is to create luxurious botanical beauty with impact. For the past 25 years, the brand has been at the cutting-edge of some of the industry’s most exciting innovations in skincare and cosmetics, creating iconic products that are beloved worldwide. Founded by the mother-daughter team of Sylvie and Olivia Chantecaille in 1998, the brand is known around the world for its pioneering use of naturals in both skincare and makeup, as well as its give-back philanthropy program that supports conservation groups worldwide. Always cruelty-free, the products crafted by Chantecaille are the epitome of forward-thinking and created with a sustainable approach.
A Beiersdorf prestige brand, Chantecaille’s global teams include some of the beauty industry’s best-in-class talent, from product formulation to creative direction, marketing and more. The culture of the workplace is collaborative, exciting, and inclusive.
Position Overview:
The Chantecaille Global Communications team is looking for a highly motivated social media and influencer marketing expert, for Senior Manager, Social Media Integrated Content role. This leader will bring the brand’s strategy to life through execution of “best in class” consumer touchpoints. A natural storyteller with a passion for conservation, skincare, color.
The right candidate is data-driven content marketing professional who has a proven track record of building and developing relationships with key influencers and robust experience in social media and content creation. Reporting to the Director of Global Communications, this role is instrumental in growing consumer connection and furthering brand engagement.
To drive the Chantecaille brand we’re looking for a professional with a pulse on social, trends and conversation and who isn’t afraid to bring new, disruptive and strategic ideas forward.
Position Responsibilities:
Social & Content
In partnership with Director, develop and implement influencer and social media strategy for the brand, driving clear success and brand growth.
Lead strategy for social handles across all social media platforms, creating and implementing high-engagement content that resonates with our audiences.
Continue to evolve the Chantecaille global social strategy, tapping into consumer insights, brand equity and vision/mission.
Drive creation of best-in-class social content, driving trends and engagement on social platforms
Manage agency/project-based partners and lead digital content shoots
Liaise with key market social/communications leads
Identify & develop original content that appeals to CHC consumers and drives high engagement.
Deliver global social programs that inspire local market amplification
Keep a pulse on digital trends, new innovations and tools and social conversation
Manage/create and execute the global Instagram/Facebook/YouTube, etc calendar and content, supporting key business objectives and messaging
Monitor content to ensure it authentically align with brands values
Oversee community management response team and direct to cross functional/regional representatives for problem solving as needed.
Fluently report on social metrics on a weekly basis
Ensure brand DNA is maintained through visuals and copy
Influencer
Partner with Director to drive social global strategy and identify key global influencers for key business moments
Lead multi-tiered influencer strategy that meets multi-channel brand needs and deliverables of corresponding KPI’s.
Strengthen and build relationships with top content creators and identify key brand pillars in which to assign content
Manage ongoing influencer partnerships, agreements and casting for all campaigns.
Manage talent negotiations, briefs and program execution
Establish and maintain regular communication with existing influencer partners, while actively identifying, sourcing and negotiating new influencer partnerships and content opportunities.
Work cross functionally across Marketing, eCommerce, product development and international business to ensure fully integrated programming
Liaise with local market leads to ensure global + local programming align
Provide global reporting and influencer tracking
Overall responsibilities for full digital strategy implementation
Work with a cross-function teams to ensure cohesiveness and strategic execution
Agency management and driving day-to-day operations
Working with more junior staff to create guidelines for local markets
Content identification and ideation
Content distribution strategies including digital media planning—end-to-end strategies & ensure on-time delivery of 360 campaigns
Digital analysis and campaign reporting
Oversee day-to-day management of strategic digital media initiatives, timelines, deliverables, etc.
Counsels teams as a “digital expert” providing guidance on development of the digital marketing plan to support the brand and product launches in maximizing
Have a deep understanding and execute on campaigns from all aspects of the social media funnel
Creating strong digital strategies on new and innovative platforms like TikTok – connecting these platforms to larger strategies
Working with countries to implement campaigns, etc. including China
Help ensure share-of-voice on social media
Manage budget for social boosting, tool and content needs
Overall responsibilities for full digital strategy implementation
Work with a cross-function teams to ensure cohesiveness and strategic execution
Agency management and driving day-to-day operations
Working with more junior staff to create guidelines for local markets
Content identification and ideation
Content distribution strategies including digital media planning—end-to-end strategies & ensure on-time delivery of 360 campaigns
Digital analysis and campaign reporting
Oversee day-to-day management of strategic digital media initiatives, timelines, deliverables, etc.
Counsels teams as a “digital expert” providing guidance on development of the digital marketing plan to support the brand and product launches in maximizing
Have a deep understanding and execute on campaigns from all aspects of the social media funnel
Creating strong digital strategies on new and innovative platforms like TikTok – connecting these platforms to larger strategies
Working with countries to implement campaigns, etc. including China
Help ensure share-of-voice on social media
Manage budget for social boosting, tool and content needs
Qualifications
8+ years of relevant experience in digital, content creation, influencer management and social strategy and activation
Experience in BEAUTY a MUST - with ability to drive insights and results
A pulse on trends, cultural/global conversations and the ever-changing social and influencer landscape
Experience with talent management, briefing and influencer activation, developing strong relationships on behalf of the brand
Command for working in an integrated marketing mix, managing vendors, budgets and internal junior team members
Shows curiosity, imagines creative solutions generating business value, promotes team creativity and utilizes data to draw new insights
Experience with social tools/influencer tools like Captiv8, Launch Metricks, ShopyMy, LTK, Sprinklr and Traackr
Prioritization & Organization Skills
Strong Interpersonal Skills (written and oral), bringing energy and positive attitude
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Public Relations
Industries
Personal Care Product Manufacturing
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