Social Media Content Specialist
Social Media Content Specialist
Güd Marketing
Lansing, MI
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Base pay range
Company Name: Güd Marketing
Compensation: $40,000-$50,000 — Annual salary based on previous work experience
FSLA/Position Type: Exempt (full time)
Reports to: Drew Smith, Creative Director
Posted: June 3, 2024
Application Deadline: July 1, 2024
Applicants will not be considered unless a digital portfolio (pdf, website, or similar) is submitted.
- Position may be filled prior to the application deadline, based on qualified resumes received. Please be assured that all information received is held in the highest confidence!
Güd Marketing is seeking a talented and collaborative Social Media Content Specialist (SMCS) with two to four years of experience in the field. The SMCS will create content for a variety of clients across multiple social platforms. The SMCS will work with teams to ideate/conceptualize, create and revise work for all external clients and internal projects while ensuring that work is high-caliber, innovative, technically accurate, on deadline and on budget.
What You’ll Do:
The SMCS will be responsible for planning, developing, drafting, reviewing, refining and/or revising social media content for multiple clients.
Reporting to the Creative Director, the SMCS will work closely with all facets of the agency — research, strategy, account, public relations, media, traffic and new business. The SMCS serves as an ideator, communicator and problem-solver, working to analyze information for translation to concepts and materials that meet or exceed client/project goals. The SMCS will work with creative directors, art directors, designers and other copywriters and/or editors to create and refine exceptional work.
Who You Are:
- You are interested in cause-driven creative work.
- A passionate self-starter who is very organized and can manage details.
- A flexible individual who can manage multiple projects and tight deadlines.
- Accountable and responsible for yourself and your work.
- A team player who enjoys being challenged by others’ ideas and learning from people with incredible experience in the field.
- Robust understanding of social media platforms, tactics and trends.
- Interest in pursuing new and emerging media.
- Ability to clearly articulate conceptual ideas in writing.
- An understanding of advertising campaign tactics, marketing and brand management.
- Resourceful, thoughtful and strategic problem-solving skills.
- Proficiency in Microsoft Office (particularly Word, PowerPoint and Excel).
- Proactive communication skills.
- Associate or bachelor’s degree in public relations, communications, creative writing or related field.
- Experience creating content and managing major social media platforms, including Facebook, Instagram, X (Twitter), LinkedIn and Snapchat (Reddit and Pinterest experience is a plus).
- Writing experience for web, email, blogs and general content is a plus.
- Two to four years of experience as a content creator or copywriter in marketing/advertising.
Güd Marketing is a comprehensive and integrated marketing firm. Established in 1978, we are one of the oldest and largest marketing agencies in Mid-Michigan, serving the Midwest and beyond. The team at Güd Marketing is curious, driven and caring. We celebrate differences, do the right thing and embrace a can-do attitude.
Through research and diversity of thought, we create insightful strategies designed to enhance the communications goals of the organizations we serve. We distill this information into compelling messages that educate, inspire and move people to create strong, safe, healthy and welcoming communities. To learn more, visit www.GudMarketing.com.
Güd Marketing embraces diversity in all its forms and prides itself on creating a fully inclusive and welcoming environment for our team. We strongly encourage minorities, women, LGBTQ persons and those with disabilities to apply.
Güd Marketing Equal Employment Opportunity (EEO) Statement:
Güd Marketing provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender identity, national origin, age, disability, sexual orientation or veteran status. In addition to federal law requirements, Güd Marketing complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfers, leaves of absence, compensation and/or training.
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Seniority level
Entry level -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Advertising Services
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