Product Marketing and Operations Manager, Creative
Product Marketing and Operations Manager, Creative
TikTok
San Jose, CA
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TikTok provided pay range
This range is provided by TikTok. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.
Creativity is the soul of advertising. The TikTok Ads Creative & Ecosystem team develops world-leading tech solutions for ads creative production, interpretation and optimization, to empower and inspire advertisers, creators, and other 3rd parties in the ecosystem to create and deliver the best engaging creative experiences to the end users.
We are user-oriented and dedicated to technical excellence. We aim to drive and lead the technology renovation in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem.
Responsibilities:
- Support product marketing and operations for third party creative products with a focus on demand (i.e., advertisers) side to deliver against the business strategy and support the overall growth of the TikTok advertising creative ecosystem
- Provide first-line market insights to help shape global third party creative product strategy and development to drive overall business expansion
- Design SOPs, collect feedback, and incorporate learnings into process improvement to drive efficiency and effectiveness of creative products
- Work with our Global Business Solutions team throughout advertisers' media planning journeys and proactively make creative product recommendations and provide creative production support
- Provide operational support per campaign to ensure an optimized customer experience across each creative product
- Own customer onboarding and training, conduct routine workshops and webinars on new product features, best practice sharing, and feedback collection
- Conduct revenue management and resource planning to provide critical inputs for product strategy and set up effective incentive policies to drive sustainable product adoption growth
- Project manage across an extensive set of cross-functional partners including but not limited to product, data science, business integrity, legal, compliance, brand partnership, client solution teams, and other key
Qualifications
Minimum Qualifications:
- 4+ years of work experience in a product operations role, or other operational roles in advertising/creatives
- Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals
- Analytical, data sensitive and goal-driven. Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial and error iterations and constantly improving
- Great communicator and team player. Comfortable navigating global organizational structures and aligning objectives with cross-functional teams. Thriving in a work environment with diverse cultures.
- Experience in digital advertising and knowledge of marketplace dynamics
Preferred Qualifications:
- Strong executive presence and ability to excel under pressure
- Excellent communicator and comfortable managing multiple tasks, engaging and influencing with cross-functional groups
- Detail-oriented to find solutions for clients while improving internal processes and delivering feedback
- Self-starter and motivated to learns
- Strong oral & written communication skills for internal and external forums
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2
Job Information:
【For Pay Transparency】Compensation Description (annually)
The base salary range for this position in the selected city is $129000 - $290000 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:
We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.
Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.
We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
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Seniority level
Not Applicable -
Employment type
Full-time -
Job function
Marketing and Sales -
Industries
Entertainment Providers
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